event & offline sales coordinator

At GARDEN OF FIREFLIES, we are the beacon of transformation—igniting change when life's burden weighs heavy. Our brand is dedicated to empowering individuals and facilitating a holistic lifestyle with utmost convenience. Based in Indonesia, we serve as a holistic lifestyle ecosystem, inspiring positive change, crafting innovative products, and ensuring that holistic living is within reach for everyone.

As we continue to grow our movement, we are seeking an Event & Offline Sales Coordinator to bring our brand to life in the physical world. This role focuses on creating meaningful offline experiences—through bazaars, pop-up stores, and events—where people can engage directly with our community and products. You will ensure every booth, display, and interaction embodies the energy and values of GOF while driving sales and building connections that last beyond the event.

This opportunity is perfect for someone who thrives in dynamic, fast-paced environments, enjoys face-to-face interactions, and knows how to turn every offline moment into a brand experience. If you're passionate about wellness, retail, and creating unforgettable customer experiences, we'd love to meet you. Don't worry if you don't meet every qualification—your drive, creativity, and perspective matter most to us.

Employment Type: Full-time

Office Location: Jakarta Selatan

Job Responsibilities:

Event & Booth Management

• Plan, organize, and execute GOF booths at bazaars, exhibitions, and offline events.
• Manage event logistics from setup to teardown, ensuring smooth operations and a polished presentation.

Merchandising & Display

• Ensure stock availability, display quality, and booth presentation align with brand guidelines.
• Maintain a visually engaging, on-brand, and welcoming environment for all visitors.

Inventory Management

• Track incoming and outgoing stock, conduct accurate stock counts, and prevent shrinkage or losses.
• Coordinate replenishment with the Operations team and maintain organized stock records.

Sales Execution

• Act as a frontliner—serve customers, share product stories, upsell/cross-sell, and achieve sales targets.
• Deliver exceptional service that strengthens customer trust and brand loyalty.

Cashiering & Reporting

• Handle transactions (cash, QRIS, EDC) responsibly and accurately.
• Maintain daily sales reports and prepare end-of-event financial summaries.

Team Coordination

• Supervise and guide event staff or promoters to ensure seamless teamwork and a positive brand atmosphere.

Target Achievement

• Take ownership of event sales performance and ensure revenue goals are achieved.

Customer Insights

• Gather on-ground customer feedback and insights to inform product development and event strategy.

Internal & External Liaison

• Collaborate with internal teams (Marketing, Operations, Finance) and manage communication with event organizers and vendors.

Requirements/Qualifications:

• 2–3 years of experience in retail, event sales, or promotional activities.
• Diploma or Bachelor's degree in Marketing, Business, Communications, or a related field preferred.
• Strong communication and interpersonal skills with a customer-first mindset.
• Experience with cashiering systems/POS (cash, QRIS, EDC).
• Flexible and willing to work weekends or extended hours during events.
• Detail-oriented in managing stock, transactions, and event reports.
• Proficient in Microsoft Excel or Google Sheets; familiarity with retail systems is a plus.
• Passion for health, fitness, or lifestyle brands preferred.
• Ability to multitask and remain composed in high-energy environments.

Additional Knowledge/Skills:

• Strong organizational skills with ability to manage multiple events.
• Team leadership in supervising crew or promoters.
• Creative approach to booth presentation and customer engagement.
• Analytical mindset to evaluate event performance and suggest improvements.
• Excellent verbal and written communication skills (Bahasa Indonesia required, English proficiency preferred).