E-commerce Advertising Assistant Manager

6 days ago

Jakarta, Jakarta, Indonesia PT Bangunan Jaya Cemerlang Full time

We are looking for a highly capable E-commerce Advertising Assistant Manager to support the management and scaling of our paid advertising operations across Shopee, Lazada, and Tokopedia. In this role, you will assist in strategic planning, oversee day-to-day campaign performance, coordinate with cross-functional teams, and support the Manager in implementing optimization frameworks and team development.

If you are analytical, detail-oriented, and experienced in marketplace ads, this role is an excellent next step in your career.

Responsibilities:

1. Strategy Support & Performance Execution

  • Assist in developing end-to-end paid advertising strategies across Shopee Ads, Lazada Sponsored Solutions, and Tokopedia TopAds.
  • Support campaign planning, budget allocation, pacing control, and performance forecasting.
  • Contribute to building optimization frameworks (A/B testing, keyword strategies, creative testing).

2. Campaign Monitoring & Optimization

  • Oversee and review daily ad performance to ensure KPI alignment (ROI, ROAS, CTR, CPC, conversion rate).
  • Identify underperforming campaigns and recommend improvement actions.
  • Execute consistent testing, scaling, and optimization across platforms.

3. Cross-Functional Collaboration

  • Coordinate with content, graphic design, sales, and product teams to ensure alignment between campaign execution and business goals.
  • Provide creative input and insights to improve ad performance.

4. Reporting & Insights

  • Prepare weekly and monthly performance dashboards for internal management.
  • Analyze trends and provide actionable insights for funnel improvement, message/creative direction, and budget/tactical adjustments.

5. Team Coordination & Development Support

  • Assist in guiding and mentoring junior specialists or interns within the advertising team.
  • Help maintain internal workflows, SOPs, and best practices.
  • Support ongoing training to keep the team updated with platform changes and new marketplace features.

Requirements:

  • Bachelor's degree in Marketing, Business, Data, Communications, or related field.
  • Minimum 3–5 years of experience managing e-commerce paid ads with measurable results.
  • Strong understanding of Shopee Ads, Lazada Sponsored Solutions, and Tokopedia TopAds (TikTok Ads Manager is a plus).
  • Strong analytical skills with the ability to interpret data and translate insights into actions.
  • Experience managing budgets and optimizing for ROAS/ROI.
  • Excellent communication skills for reporting and cross-team coordination.
  • Experience assisting or coordinating a small team is preferred.
  • Ability to work independently in a remote environment and handle multiple priorities at once.

Employment Type: Full-TimeWork Location: Remote

Jenis Pekerjaan: Penuh Waktu

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