Freelance Content Creator
4 days ago
Scope of Work (SOW): Social Media Management – Kreaby (Instagram & TikTok)
Period: 17 Oct – 17 Nov 2025
Platforms: Instagram & TikTok
Objective
Maintain consistent, engaging, and brand-aligned content across Kreaby's Instagram & TikTok to strengthen brand presence, community engagement, and storytelling impact.
Scope of Work
- Content Planning & Strategy
• 1-month content calendar (4 weeks)
• Trend & format research (TikTok & Reels)
• Align with Kreaby's campaign & visual tone
- Content Creation
• Copywriting (caption, hook, CTA)
• Creative direction for visuals (photo/video)
• Repurpose existing Kreaby assets
• 8–10 posts/platform (mix: Reels, carousel, static)
• 3 IG Stories/week
- Account Management
• Schedule & publish posts
• Engage with followers (reply comments/DMs)
• Keep visual feed consistent with brand style
- Performance Monitoring
• Track engagement (views, likes, saves, shares, comments)
• 1 end-of-period performance summary report
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