Offline Media Implementation Specialist
1 week ago
This is an execution-focused and administration-heavy position, ensuring the seamless, organized, and
compliant deployment of all offline media campaigns. The Specialist will serve as the central project manager and administrative backbone during campaign implementation.
Key Responsibilities:
Campaign Implementation Management
Manage end-to-end execution of pre-planned offline media campaigns across channels (e.g., TV & OOH), ensuring deployment aligns precisely with media plans. Timeline and Calendar Ownership
Maintain the master campaign implementation schedule and calendar.
Track milestones and ensure timely deployment across all media placements. Creative & Quality Control (QC) Process
Manage creative asset submission and version tracking.
Conduct essential QC checks prior to release. Proof of Performance Documentation
Collect, verify, and report live proofs such as photos, air checks, and print tearsheets to confirm campaign execution. Stakeholder Coordination
Act as the central liaison between internal teams, media buying agencies, and external vendors
to coordinate logistics and asset delivery. Financial Administration
Manage administrative documentation related to campaign finances, including invoice processing, PO tracking, and ensuring proper financial closure.
Position Requirements:
Candidates in this role should:
Have 2–3 years of experience supporting the execution and administrative management of media campaigns, ideally across offline channels (TV & OOH).
Demonstrate strong project coordination skills, capable of managing timelines and multiple deadlines simultaneously.
Be responsible for maintaining financial documentation, including accurate tracking of POs, invoices, and media placements.
Possess strong communication skills (written and verbal) for smooth coordination and clear presentation of campaign documentation.
Domain-Specific Skills:
Proficiency in Excel or Google Sheets for managing schedules, organizing campaign data, and tracking financial documents.
Familiarity with media campaign workflow, including asset submission, QA checks, and proof-ofperformance collection.
Understanding of basic financial administration (invoice processing, PO tracking, expense documentation).
Ability to organize and structure deployment information for reporting.
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