Performance Marketing Supervisor

2 days ago

South Tangerang, Banten, Indonesia Gently Full time

Performance Marketing Supervisor will execute, optimize, and analyze paid social campaigns, primarily on Meta, Marketplace, and TikTok platforms. This role bridges strategy and operations, ensuring that new creative assets are launched efficiently, performance is monitored daily, and insights are translated into actionable decisions or discussions for changes.

Qualifications

  • Bachelor's degree in Marketing or relevant field
    (reputable university is preferable)
  • Minimum 1-2 years work experience as performance marketing (having an experience in D2C brand or performance marketing agency is preferable)
  • Have experience handle skincare product
  • Have a proven experience in running paid aids (Facebook ads, Tiktok Ads, etc)
  • Familiar with Excel/Spreadsheet, Google Analytics, Facebook Ad Manager, tiktok ads manager and other digital marketing tools
  • Have the ability to conduct A/B testing and identify the winning campaign
  • Strong creative and analytical skills
  • Agile, independent, and resilient individual who is eager to learn and willing to strive for continuous growth.
  • Have a Meta media planning professional certification is a plus

Job Description

  • Execute digital advertising campaigns including Meta Ads, TikTok Ads, Marketplace Ads (Shopee, Tokopedia, etc), Google Ads etc.
  • Responsible for the end-to-end performance marketing activities
  • Develop a performance marketing strategy based on trends, consumer behavior, and overall business strategy.
  • Control, monitor, and optimize digital advertising budget, ads delivery quality, and ad metrics (Reach, CTR, CPC, ROAS, etc)
  • Evaluate every campaign strategy and execution, and propose an action plan on how to improve future performance
  • Measure and report performance of all paid digital ads, and value based on KPI
  • Create weekly & monthly reports of performance marketing activities.

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