Marketing Technology Lead

6 days ago

Jakarta, Jakarta, Indonesia Bank OCBC Full time 9,000,000 - 12,000,000 per year
Description
  1. Bertanggung jawab pada setiap penggunaan data-data digital terkait pemasaran digital melalui platform marketing technology dan memastikan setiap data yang digunakan sesuai spesifikasi segmentasi yang ditentukan bisnis/produk serta didistribusikan secara tepat & cepat.
  2. Bertanggung jawab pada setiap evaluasi & reporting atas penggunaan data-data pemasaran digital yang melibatkan penggunaan platform marketing technology serta sumber data-data lain yang terkait sehingga tercipta visualisasi data-data yang mudah diambil kesimpulan dan rekomendasinya untuk optimasi pencapaian OKR bisnis (customer growth & usages).
  3. Senantiasa berkolaborasi & bermitra dengan unit kerja terkait yang terlibat untuk memastikan bahwa semua program pemasaran yang dijalankan dapat dijalankan sesuai rencana, baik waktu dan targetnya, serta bisa dievaluasi bersama untuk bisa mendapatkan key result/pencapaian yang ditargetkan Bank.
  4. Mengkomunikasikan secara internal (baik di dalam maupun lintas tim/department yang terkait) setiap ada inisiasi, pelaksanaan & hasil proses implementasi teknologi baik yang terkait optimasi penggunaan data pemasaran dan data lain yang terkait dalam bank. 
  5. Berkomitmen penuh serta bertanggung jawab secara nyata dalam menjaga kerahasiaan data-data yang dikelolanya secara end to end, mulai dari penggunaan data dari level hulu (sumber utama) hingga data level hilir seperti (namun tidak terbatas) berupa data respon yang didapat dari penggunaan platform marketing technology.
    1. Memimpin dan mengatur pengelolaan data-data Bank yang digunakan untuk proses pemasaran digital menggunakan platform marketing automation dan platform marketing technology lainnya yang terkait. 

Tanggung Jawab Spesifik

  1. Memimpin dan mengatur proses evaluasi, pelaporan/report hasil dari proses marketing digital yang dilakukan secara regular maupun terotomatisasi melalui platform visualisasi data analisa, serta membantu bisnis/stakeholder mendapatkan evaluasi, lesson to learn, rekomendasi dan optimasi atas hasil pemasaran digital yang dilakukan tim marketing technology dan/atau unit terkait.
  2. Berkolaborasi/bekerja sama dengan project manager, system integrator, data engineer, journey/campaign manager, content developer, serta martech, automation & website head untuk memulai, membuat, mengoptimalkan, memperbaiki & meningkatkan apa pun yang terkait dengan pemanfaatan data marketing technology & automation yang dikelola tim marketing.
  3. Memastikan agar implementasi, pengembangan/iterasi & perbaikan data-data yang terkait dengan penggunaan platform marketing automation technology dilakukan dalam tenggat waktu yang diberikan & memberikan hasil sesuai permintaan/rencana. 
  4. Dalam situasi yang diperlukan, dibutuhkan kolaborasi dan kontribusi secara proaktif untuk melakukan pengembangan, iterasi, dan optimasi data-data bank yang terkait dengan pemaksimalan hasil proses pemasaran digital, baik dari platform marketing automation maupun platform lain seperti (namun tidak terbatas) website, platform analytic, & platform marketing technology lainnya.
  5. Melakukan dokumentasi untuk setiap pengembangan dan implementasi pengembangan data-data yang terkait atas penggunaan platform marketing automation technology, termasuk (namun tidak terbatas) dokumentasi terkait mandays IT/vendor, penggunaan budget, review risk/security clearance, kebutuhan audit, dan lain-lain.

  • Dev Lead Backend

    2 days ago

    Jakarta, Jakarta, Indonesia Esha Parama Technology Full time 1,000,000 - 1,200,000 per year

    JD:- Bachelors degree in Computer Science, Information Systems, or Information Technology- 3-5 years of experience as a Developer Lead- Strong leadership, critical thinking, and analytical skills- Proficient in code review and problem-solving, with the ability to analyze, evaluate, and identify effective solutions- Excellent communication and influencing...

  • Technology Transformation Lead

    6 days ago

    Jakarta, Jakarta, Indonesia Altha Consulting Full time 250,000,000 - 500,000,000 per year

    As a management consulting firm specializing in Strategy & Transformation, Risk & Resilience, Digital & Technology Enablement, and People & Change Leadership, Altha Consulting is trusted to lead high impact modernization programs across large enterprises and national scale institutions.To strengthen our delivery leadership on ongoing transformation programs,...

  • Digital Marketing Technology

    6 days ago

    Jakarta, Jakarta, Indonesia Cermati Full time 20,000,000 - 50,000,000 per year

    Job DescriptionConducting research on new marketing & analytics technology trend and how it can be leveraged for the company purposesAnalyze marketing business processes, identify improvement opportunities and translate it to business and system requirementsOwning and driving the implementation of new marketing & analytics technology by liaising with related...

  • Digital Marketing Technology

    4 days ago

    Jakarta, Jakarta, Indonesia Cermati Fintech Group Full time 4,000,000 - 8,000,000 per year

    Job DescriptionConducting research on new marketing & analytics technology trend and how it can be leveraged for the company purposesAnalyze marketing business processes, identify improvement opportunities and translate it to business and system requirementsOwning and driving the implementation of new marketing & analytics technology by liaising with related...

  • Dev Lead Frontend

    6 days ago

    Jakarta, Jakarta, Indonesia Esha Parama Technology Full time 2,500,000 - 10,000,000 per year

    Job Description :- Minimum bachelors degree in Computer Science, Information System, or Information Technology - At least experience 3 - 5 years as Developer Lead- Leadership, critical thinking and analytical skills - Problem solving, analyze, evaluate and identify solution - Effective communication skill with ability to influence - Strong experience with...

  • Country Marketing Manager

    4 days ago

    Jakarta, Jakarta, Indonesia ADATA Technology Co., Ltd. Full time 120,000,000 - 200,000,000 per year

    Company DescriptionADATA Technology Co., Ltd. is a global leader and the second-largest manufacturer of DRAM memory and branded solid-state drives, recognized among the top 25 Best Taiwan Global Brands. The company provides innovative memory modules, consumer electronics, industrial solutions, and gaming products under its XPG brand. ADATA has earned...

  • Lead Market Research

    4 days ago

    Jakarta, Jakarta, Indonesia ASTRO Full time 9,000,000 - 12,000,000 per year

    Astro is looking for a passionate and data-driven Market Research Lead to spearhead insights gathering that will guide our product, pricing, and growth strategies. This role will focus on understanding customer behavior, market dynamics, and competitive trends to help shape Astro's future in quick commerce. You will work cross-functionally with marketing,...

  • Marketing Lead

    6 days ago

    Kota Administrasi Jakarta Selatan, Jakarta, Indonesia Bitera Data Center Full time 9,000,000 - 12,000,000 per year

    Create your future with BITERA ​​You too can make a difference.Job Descriptions:1. Plan and direct marketing activities or policies to promote products or services, working with advertising or promotion2. Develop marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost &markup factors3. Build and manage the...

  • Marketing Lead Social Media

    6 days ago

    Jakarta, Jakarta, Indonesia Quantum Teknologi (Nusantara) Full time 30,000,000 - 90,000,000 per year

    About Quantum GroupAt Quantum Group, our mission is to help organizations accelerate their digitization efforts and optimize operations through our powerful Modular AI ecosystem. From healthcare to cybersecurity, retail to automotive, our solutions empower organizations across industries to innovate faster and more efficiently. We don't just help businesses...

  • Marketing Lead

    6 days ago

    Jakarta, Jakarta, Indonesia Quantum Teknologi (Nusantara) Full time 900,000 - 1,200,000 per year

    About Quantum GroupAt Quantum Group, our mission is to help organizations accelerate their digitization efforts and optimize operations through our powerful Modular AI ecosystem. From healthcare to cybersecurity, retail to automotive, our solutions empower organizations across industries to innovate faster and more efficiently. We don't just help businesses...