Client Relationship Specialist

6 days ago


Jakarta, Jakarta, Indonesia PT MGI GAYA HIDUP MANAJEMEN Full time 15,000,000 - 30,000,000 per year

Key Responsibilities:

1. Consumer Data Management

  • Collect, verify, and consolidate consumer data from multiple sources (e.g., offline store, online forms, events, retail activations, and digital campaigns).
  • Maintain and update the consumer database to ensure data accuracy, completeness, and compliance with privacy regulations.
  • Structure consumer data into actionable segments based on demographics, purchase behavior, and engagement patterns.
  • Generate insights and reports from consumer data to support marketing strategy and campaign planning.

2. WhatsApp Campaign Planning & Execution

  • Design and execute personalized WhatsApp campaigns aligned with brand objectives (e.g., product launches, seasonal promotions, loyalty engagement).
  • Manage WhatsApp Business
  • Coordinate message content with marketing and creative teams to ensure consistency in tone, visuals, and key messages.
  • Monitor campaign performance (open rates, response rates, conversion) and optimize future campaigns based on learnings.

3. Client & Consumer Relationship Management

  • Act as the primary point of contact for consumer inquiries or feedback received through WhatsApp and other digital touchpoints.
  • Ensure timely, professional, and personalized responses to maintain positive brand experience.
  • Identify opportunities to enhance customer satisfaction and loyalty through ongoing communication and engagement programs.

4. Cross-Functional Collaboration

  • Work closely with marketing, digital, and data teams to align CRM initiatives with overall marketing campaigns.
  • Collaborate with IT or system vendors to ensure smooth technical operation of WhatsApp and CRM platforms.
  • Support the marketing team in evaluating new digital tools and data platforms that enhance consumer engagement.

Qualifications:

  • Bachelor's degree in Marketing, Communications, Business Administration, or related field.
  • 2–4 years of experience in CRM
  • Strong understanding of data collection, segmentation, and CRM best practices.
  • Experience using WhatsApp Business tools.
  • Analytical mindset with the ability to translate data into actionable insights.
  • Excellent communication and organizational skills.
  • Detail-oriented and proactive in managing multiple campaigns and deadlines.

Key Competencies:

  • Customer-focused and data-driven mindset
  • Strong coordination and multitasking abilities
  • Proficiency in digital communication tools
  • Analytical and result-oriented
  • High integrity and respect for data privacy


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