Social Media Lead

1 day ago

Jakarta, Jakarta, Indonesia Facetology Full time 10,000,000 - 20,000,000 per year
BeOneofOurFaces

Joining FACETOLOGY means becoming part of a dynamic beauty brand. We are a human-centric environment, driven by the purpose of enhancing quality of life through our products.

As A Social Media and Content Lead , you will:

  • Develop and oversee comprehensive social media strategies to enhance brand visibility, engagement, and growth.

  • Lead and mentor the social media, content creator, talent/UGC, and video editor teams, ensuring high-quality content and effective campaign execution.

  • Manage content planning, creation, and scheduling across all platforms, maintaining alignment with brand tone, visual identity, and storytelling.

  • Collaborate with the KOL team to ensure consistent organic and collaborative content.

  • Analyze social media performance metrics and provide actionable insights to optimize campaigns and strategy.

  • Oversee social media advertising campaigns, including budgeting, targeting, and performance tracking.

  • Stay updated on trends, platform updates, and best practices to keep the brand ahead of the curve.

  • Supervise content strategy development and ensure execution aligns with brand direction and creative vision.

Requirement:

  • Bachelor's degree in Marketing, Communications, or a related field.

  • 3–5 years of experience in social media management, with 1–2 years in a leadership role.

  • Proven expertise in developing and executing successful social media strategies.

  • Strong understanding of social media analytics, reporting, and advertising platforms (Meta Ads Manager, TikTok Ads, etc.).

  • Excellent communication skills, creative mindset, and strategic thinking.

  • Ability to lead and inspire a team while working in a fast-paced environment.

  • Experienced in managing end-to-end product launches and campaign execution.

  • Knowledgeable in creative direction for visual and video campaigns and highly social media savvy.

  • Willing to work from the office (WFO) in South Jakarta.

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