KOL Livestream Partnership BD

3 days ago

North Jakarta Jakarta, Indonesia PT. HaiZhen Cosmetics Indonesia Full time

KOL Livestream Partnership BD- Cosmetics Brand

�� About Us : We are a korea cosmetics brand management company in Indonesia. We're looking for a KOL Livestream Partnership BD to build partnerships with livestream hosts and content creators and sale our products though livestream.

�� Key Responsibilities KOL Sourcing & Partnership Development :

  • Identify and source high-potential livestream KOLs/hosts on TikTok

  • Analyze KOL performance metrics (followers, engagement, GMV, conversion, audience demographics)

  • Build and maintain database of beauty-focused livestream KOLs (mega, macro, micro tiers)

  • Proactively reach out to KOLs and their agencies/MCNs for collaboration

  • Expand KOL network through industry events and networking

Negotiation & Campaign Execution :

  • Negotiate partnership terms (commission rates, fees,promotional support)

  • Structure win-win collaboration models (commission-based, fixed fee, hybrid)

  • Develop livestream campaign strategies aligned with brand objectives

  • Coordinate with KOLs on livestream schedules, product selection, pricing, and promotions

  • Provide KOLs with product information, selling points, and brand guidelines

  • Monitor live sessions and provide real-time support

Performance Management & Optimization :

  • Track and analyze livestream metrics (views, engagement, GMV, conversion, ROI)

  • Prepare weekly/monthly reports on KOL partnerships and sales performance

  • Identify top-performing KOLs and optimize collaboration strategies

  • Maintain strong relationships with KOL partners and agencies

  • Handle payment processing and commission settlements

�� Requirements Experience :

  • 2-4 years in KOL/influencer partnerships, livestream commerce, or digital marketing

  • Proven track record in beauty/cosmetics industry is highly preferred

  • Experience with TikTok Shop, Shopee Live, Tokopedia Play, or similar platforms

  • Established network of beauty KOLs and MCN agencies is a strong advantage

Education : - Bachelor's Degree (S1)

Skills & Knowledge :

  • Deep understanding of Indonesia's livestream commerce ecosystem

  • Familiar with TikTok Shop, Shopee Live, Tokopedia Play, Instagram Live Shopping

  • Strong negotiation and deal-making skills

  • Excellent communication and relationship-building abilities

  • Data-driven mindset with analytical skills

  • Proficient in Excel and social media platforms

  • Self-motivated, target-oriented, able to work independently

  • Good command of Bahasa Indonesia and English

Personal Attributes :

- Passionate about beauty, social media, and livestream commerce

  • Outgoing personality with strong networking skills

  • Fast learner who stays updated on digital trends

  • Able to work in fast-paced environment

  • Flexible with working hours (livestreams often happen in evenings/weekends)

  • Results-driven with entrepreneurial spirit

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