Social Media Specialist

7 days ago

Medan, North Sumatra, Indonesia PT Mikrotek Komputindo Full time 2,000,000 - 3,000,000 per year

Tanggung Jawab Utama:


•⁠ ⁠Merancang dan menjalankan strategi konten media sosial yang kreatif dan sesuai target perusahaan.


•⁠ Mendesain materi visual promosi (katalog, promo, event, dan lainnya).


•⁠ ⁠Membuat konten menarik (foto, video, teks) sesuai karakter brand


•⁠ ⁠Menjalankan kampanye iklan digital penjualan di Meta Ads (Tiktok & Instagram).


•⁠ ⁠Menganalisis performa konten dan iklan untuk meningkatkan efektivitas strategi digital.


•⁠ ⁠Menyusun laporan perkembangan media sosial secara berkala.


•⁠ ⁠Berkolaborasi dengan tim pemasaran dan konten untuk menjaga konsistensi branding.

Kualifikasi :


•⁠ Pendidikan Minimal S1 di bidang Komunikasi, Marketing atau bidang terkait.


• Pengalaman minimal 2 tahun di bidang social media atau digital marketing.


• Berpengalaman dalam mengelola akun brand (wajib melampirkan portofolio).


• Menguasai tools social media (analytics, scheduler, ads) serta proses produksi konten.


• Mampu menganalisis performa konten & akun secara berkala.


• Mengelolah operasional harian patform media social (Instagram, Tiktok)


• Membuat konten yang menarik, termasuk copywriting, visual, video pendek, dan postingan media sosial


• Mendesain aset pemasaran menggunakan alat desain dasar hingga menengah (Canva, Photoshop, dll.)


• Menyusun kalender konten bulanan dan rencana kampanye


• Memantau performa media sosial dan memberikan laporan


• Selalu mengikuti perkembangan tren media sosial dan menerapkannya untuk meningkatkan interaksi


• Mengumpulkan dan menganalisis data dan analitik pemasaran digital untuk membuat rekomendasi strategi dan taktik yang diinformasikan


• Mahir dalam mengelolah Meta Ads, Google Ads, dan TikTok Ads, termasuk penargetan dan pengelolahan audiens


• Pengetahuan SEO dan Google Analytics merupakan nilai tambah


•⁠ ⁠ Disiplin, kreatif, detail-oriented, dan mampu bekerja dengan deadline.

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