Marketing - Platform Management
5 days ago
DepartmentMarketing- LevelExperienced (Team Lead)- LocationIndonesia - JakartaThe Marketing team at Shopee is responsible for conceptualising and implementing go-to-market activities to achieve increased usage and visibility. The team covers areas including Campaigns Management, Community, Public Relations, Partnerships, Offline Marketing and Design. The Regional Marketing team is responsible for strategising and implementing go-to-market activities and working with local teams to localise marketing for the specific markets. The Brand and Growth Marketing team covers all aspects of online and performance marketing for the region. This team is responsible for data-driven solutions, tracking and measuring data to reach the targeted customers. Browse our Marketing team openings to see how you can make an impact with us.
- Manage and lead platform management team under the Campaign Gamification, and take ownership of team development and performance
- Conceptualize and drive overall platform strategies towards better user engagement and profitability
- Sustain overall platform’s growth by continuously performing quantitative & qualitative analysis to drive funnel optimisation as well as developing recommendations and implementing improvements
- Drive overall platform towards profitability through Profit & Loss management and asset monetisation
- Support platform’s growth by devising initiatives of campaign programme, social media and community
- Drive operational excellence through implementation of continuous improvement cycle and risk culture in order to deliver high-quality products as well as improving internal process quality
- Collaborate with multiple stakeholders, such as Business Intelligence, Creative Team, Communication, Marketing Operations team to ensure smooth and timely execution of campaigns and operations
- Build, manage and drive a team to achieve Key Performance Indicators and business objectives
**Requirements**:
- Bachelor’s degree
- 6+ years of experience in product or project management, UI/UX, management consulting, mobile marketing, internet, or eCommerce preferred
- Able to utilize different tools and resources to achieve desired results
- Excellent organizational abilities and prioritization of initiatives; strong project management skills, and has the ability to breakdown big picture ideas into smaller actionable items
- Strong leadership skills, performance-driven and possesses a high sense of work ethic
- Excellent written and verbal communication and presentation skills, in Bahasa Indonesia and English
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