Digital Marketing Leader

3 days ago


Jakarta, Jakarta, Indonesia Mekari Full time

Mekari is Indonesia's leading Software-as-a-Service (SaaS) company, revolutionizing the way businesses accelerate their digital transformation. As a seasoned AVP of Digital Marketing, you will spearhead our holistic digital marketing strategy, orchestrating and optimizing various channels to drive sustainable growth.

Key Responsibilities
  1. Strategic Planning and Execution
    • Develop and execute comprehensive digital marketing strategies aligned with company goals and objectives.
    • Lead cross-functional teams to ensure seamless integration and alignment between organic, paid, web development, analytics, and content marketing efforts.
    • Continuously evaluate market trends, consumer behavior, and competitor activities to identify strategic opportunities and stay ahead of the curve.
  2. Organic and Paid Channel Management
    • Oversee the development and implementation of SEO strategies to enhance organic visibility, drive quality traffic, and improve conversion rates.
    • Direct the planning, execution, and optimization of paid advertising campaigns across various channels to maximize ROI and achieve business objectives.
  3. Data Analysis and Insights
    • Utilize advanced analytics tools to monitor, measure, and analyze digital marketing performance metrics.
    • Extract actionable insights from data to drive informed decision-making and continuous improvement across all digital marketing initiatives.

As a highly skilled digital marketer, you will have a proven track record of success in leadership roles, with expertise in organic search, paid advertising, web development, analytics, and content marketing. Exceptional strategic thinking, problem-solving, and decision-making abilities are essential for this role.



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