Freelance Analyst Media Monitoring
3 weeks ago
Digivla is an Indonesian leading integrated media analytics company. The span of textual data acquired by Digivla on an almost real-time basis consist of both traditional and social media, covering over 2,500 print, tv and online news and top 5 socail media platforms (Facebook, Instagram, Youtube, Twitter and Tiktok).
Digivla group of companies consist of a strategic communication consulting firm Royston Advisory, a digivla marketing agency, Roundsquare Digivla, and a technology sourcing company, x-tech. In 2015, Digivla inks media-monitoring partnership with the national news agency, Perum LKBN Antara.
Proficiency in using data analytics tools such as Excel, SQL, Tableau, Google Analytics, or other data visualization and analysis software.
Familiarity with media monitoring and analysis tools to track media coverage, sentiment analysis, and audience engagement metrics.
Understanding of statistical methodologies and techniques to interpret data accurately.
Knowledge of digital marketing platforms and metrics, including social media analytics, SEO tools, etc.
Excellent verbal and written communication skills to present findings to stakeholders effectively.
Collaboration skills to work effectively with cross-functional teams and departments.
Strong analytical and critical thinking abilities to interpret data and extract meaningful insights.
**Education and Qualifications**:
**Bachelor's or Master’s Degree**: Often in fields such as Media Studies, Communication, Journalism, Marketing, Data Science, or a related field.
**Specialized Courses or Certifications**: Specific courses in media analytics, data analysis, or certifications in relevant software/tools (e.g., Google Analytics, Adobe Analytics, etc.).
Several years (typically 5+ years) in media analysis, data analysis, or a related field, with progressively increasing responsibilities.
Experience in the specific industry or sector of the formal media setting (e.g., advertising agency, broadcasting, publishing).
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