Senior Marketing Executive, Game Entertainment
5 months ago
VNGGames is Vietnam’s No.1 mobile game publisher by gross revenue. Our focus is on delivering the most engaging content and experience to our global community of gamers, fans and publishers.- We partner with leading global game developers such as Tencent and Kingsoft, publish their hardcore online games for users across Southeast Asia and Greater China, and help to grow the popularity of the games in each market by leveraging our publishing and marketing capabilities, unapparelled local knowledge and technical know-how.
- We develop and publish proprietary mobile card and board games for casual gamers through our ZingPlay platform in various markets across Southeast Asia and Latin America, including India, Brazil, Argentina and Mexico.
- Self-developed and published 60+ mobile card and board games
- ZingPlay ranked No.1 in mobile card and board games genre among peer companies in LatAm in 2021
People and technology are at the core of VNG’s identity. We are committed to the growth and well-being of our employees and focused on creating a stimulating environment where employees feel inspired to be their best to unlock their full potential.
- Join us to explore the best place in Vietnam for people to work, learn and grow.
We are looking for a Senior Marketing Executive to manage a team to working on brand initiatives for game products published in Indonesia.
- Build brand awareness and increase brand value through various Marketing campaigns and activities, ensuring the understanding of brand positioning and user insights
- Lead creative development to motivate the target audience to “take action”
- Collaborate with internal and external stakeholders to execute Marketing activities
- Measure and report the performance of all marketing campaigns, and assess KPIs
- Monitor market trends, research consumer markets and competitors’ activities
- Oversee new and ongoing marketing and advertising activities
- Devise innovative growth strategies
**Yêu cầu**:
- At least 3 years of experience in Marketing and Branding
- Hands-on experience in developing brand & marketing strategies and managing budget
- Good communication skills, both verbal and written
- Practical experience in managing and leading teams
- Highly organized and perform well under pressure
- Strong research and analytical skills
- Experience in the gaming industry is a plus
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