Lead Management and Marketing Executive
2 days ago
How brave are you? We are a high-tech company providing machine tools and laser technology, and are looking for people who can face new challenges with a fresh mind. As an independent family company, we offer you the freedom and trust to put your brave ideas into practice. With you on board, we would like to power ahead with the digital networking of the manufacturing industry. Our passion and creative drive ensure that we are an innovative force - across the globe at over 70 TRUMPF locations.
Your Role:
Lead Management
- Generate outbound leads, analyze & and qualify leads in order to verify potential for Sales Team
- Nurture open and cold qualified leads until ready for handover to Sales Team
- Generate, create, analyze & follow up leads in C4C
- Derive lead generation activities from annual strategy and propose new ways of finding prospect and new ways of generating leads
- Monitor, measure, analyze and report lead quantity and quality e.g. lead source effectiveness and efficiency, conversion rates for continuous improvement of lead management
- Monitor lead follow-up through close collaboration with Sales Team
- Maintain data quality for leads in C4C
- Serve as contact point for leads generated from Regional in SG or HQ in Germany
- Responsible for lead reports for Sales Team and Management
Marketing
- Responsible for marketing activities include coordinating communication materials (flyer, publications, social media etc.), events & trade fairs, physical seminar, webinars, marketing budget etc
- Serve as contact point to Regional marketing/HQ marketing department
- Responsible for market analysis, consumer insights, competitors and market dynamics
- Adapt and localize marketing materials, including translation
- events
- Responsible for public relations matters in order to enhance corporate image and branding
- Responsible for corporate brand and identity of company
- Plan and organise events such as exhibitions, technical seminars and other
- Any other task assigned by GM
Your Profile
- Bachelor’s degree or Diploma or equivalent in Business Administration, Marketing, International Business or related disciplines
- 4 years’ experience in similar role and similar environment/related field, MNC business preferably within a matrix structure and a fast-paced environment
- Very good command of English - both spoken and written
- Knowledge in design software such as Adobe Ilustrator, In design, Photoshop and MS Office
- Customer oriented, team player and growth mindset
- Initiative and proactive in following through and completing tasks. Resulted Oriented.
- Communication, Collaboration, Presentation and Negotiation Skills
- Creative, independently working, able to multi-task with attention to details
What we offer:
- International, varied and independent work
- Respectful and appreciative corporate culture
- Flat hierarchies in a dynamic team
- Early assumption of responsibility and varied tasks
Contact Person:
Rapeeparn Limcharoenporn
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