Ads Specialist

4 days ago


Jakarta, Indonesia Next Gen. Media Full time

Position: Meta Ads Specialist

Min 2 year experience

*Immediate vacancy
- Open for full time, contract or freelance

Key Responsibilities
- Plan, create, and manage high-converting Facebook & Instagram ad campaigns for real estate lead generation
- Develop targeted audience strategies, including retargeting & lookalike audiences
- Optimise campaigns for lower cost-per-lead (CPL) and higher return on ad spend (ROAS)
- Conduct A/B testing on ad creatives, copy, and landing pages
- Track and analyze ad performance metrics to provide actionable insights
- Collaborate with our content & design team to produce engaging ad creatives
- Stay updated on Meta Ads policies, algorithm changes, and best practices
- Manage ad budgets effectively and provide weekly & monthly performance reports

**Requirements**:

- Minimum 2 years of experience running successful Facebook & Instagram ad campaigns
- Strong understanding of Meta Business Manager, Ads Manager, and Pixel Tracking
- Proven ability to create and optimize lead generation funnels
- Experience with conversion tracking, retargeting, and A/B testing
- Analytical mindset with the ability to interpret data and optimize ad performance
- Strong communication and problem-solving skills
- Self-motivated and able to work independently or in a team

**Job Types**: Full-time, Contract
Contract length: 3-6 months


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