Brand Activation Manager

5 days ago


Jakarta, Indonesia Luminare Consulting Full time

**About the job Brand Activation Manager (Education Company)**:
On behalf of one of our clients in the Education Company, they are currently looking for Brand Activation Manager position. This position will be responsible for handling end-to-end brand marketing activity and will report directly to the CEO/owner.

**The goals**:

- Build nationwide brand awareness and positive image/perception.
- Consistent and strategic omni channel communication.
- Crate and execute memorable campaign with a positive consumer experience.
- Will be responsible for the planning, executing, and monitoring overall brand communications in various channels and serves multiple stakeholders.

**Responsibilities**:

- Effectively strategize and execute long-term marketing plans and short-term activities to support business outcomes in member acquisition, retention, and engagement.
- Lead and conduct the overall implementation of offline marketing activation programs including overseeing, supervising, reviewing, evaluating, and improving the work at the marketing-operational level with a seamless flow.
- Plan, coordinate, and execute all the campaigns which involve but are not limited to design, creative-brief writing, media and demand planning, and go-to-market strategy with careful monitoring of effectiveness.
- Ensure smooth effective collaboration across cross-functional teams such as sales, service, business development, and other functions.

**Qualifications**:

- Minimum 4-5 years of experience in the marketing role, either in-house or in an agency of PR, advertising, marketing communications, brand management, media planning, and other relevant roles.
- Strong communication and presentation skills in both English and Bahasa Indonesia.
- Proven ability to perform in a fast-paced, constantly changing & evolving work environment.
- Be a great team player, willing to learn, and enjoy working in a fast-paced education technology company.
- Having overseas education or work experiences in an international environment.
- Native or fluent in writing and speaking in English.
- Have a can-do attitude.
- Translate strategy into execution plans and action.
- Get your hands dirty to support your team, despite the leadership role.
- Agility and flexibility to adapt execution plans last minute, if necessary.
- Highly organized: strong forward planning mindset and sound time management skills to tackle both urgent short-term tasks and important long-term tasks within tight deadlines.
- Excel and thrive under high pressure
- Effective communication skills.
- High level of IQ and EQ.
- Able to multi-task and manage multiple stakeholders simultaneously.
- Logical, rationale, and data-driven.
- Strong commercial mindset and judgment.
- Good logical and analytical skills.



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