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Marketing Executive

5 months ago

Jakarta, Indonesia Informa Markets Full time

Company Description
**PT Pamerindo Indonesia** is the leading trade fair organiser in Indonesia, established with the sole purpose of organising specialised trade exhibitions for the Indonesian market. The company has grown considerably and now regularly organises over 20 trade exhibitions in the following sectors: Beauty, Building & Construction, Electric & Power, Food & Hotel, Laboratory, Manufacturing, Mining, Plastics & Rubber, Oil & Gas sectors. Since its inception PT Pamerindo Indonesia has organised over 200 international trade exhibitions in Jakarta, Surabaya, and Bali.

**PT Pamerindo Indonesia** is part of Informa Markets, a division of Informa plc. Informa Markets creates platforms for industries and specialist markets to trade, innovate and grow. Our portfolio is comprised of more than 550 international B2B events and brands in markets including Healthcare & Pharmaceuticals, Infrastructure, Construction & Real Estate, Fashion & Apparel, Hospitality, Food & Beverage, and Health & Nutrition, among others. We provide customers and partners around the globe with opportunities to engage, experience, and do business through face-to-face exhibitions, specialist digital content, and actionable data solutions.

**Job Description**:
We are looking for a young - talented marketer to join us and collaborate with the Marketing team for Food and Lifestyle exhibition shows. The incumbent will need to work closely with industry partners and different trade association. He/she will develop the potential buyers database, run buyers program and engage with key buyers in identifying their sourcing needs and requirements to promote their new supplier acquisition_. _He/she will have the opportunities to be involved in managing/ participating sizable social event to deepen our presence in the market.

**Principal Duties and Responsibilities**:

- To develop effective and creative marketing strategies with unique value proposition for each show via different channel to attract and retain exhibitors and visitors for a long-term relationship.
- Drive new buyers prospecting, high quality new buyers’ recruitment and engagement in all regions through all possible channels.
- Develop, engage, and build relationship strategies with industry stakeholders to acquire new buyer prospects.
- Ongoing follow up and clean up new buyer leads, sourcing information in Database Management system.
- Provide full onboarding and administrative support to key buyers that agree to attend the event.
- Working closely with marketing team to generate call-to-action buyer promotion campaigns.
- Submit timely progress updates to the line manager to enhance buyer development program.

**Qualifications**:

- Degree holder in Communications, Marketing and MICE.
- 1-3 years' experience in event marketing or related industries is highly preferred.
- Demonstrated excellent communication and interpersonal skills and able to build relationship with stakeholders.
- Passionate in B2B marketing and keen to develop long term career in this area.
- Able to thrive in a high-pressure situation.
- Excellent command of English

Additional Information