Marketing & Product Manager (Used Car)
5 months ago
Mengembangkan strategi marketing dan penentuan target berdasarkan hasil analisis pemetaan segmentasi pasar
- Mengembangkan inisiatif program marketing pembiayaan mobil bekas berdasarkan hasil analisis internal maupun survey pasar/lapangan
- Mengontrol kepatuhan seluruh cabang terhadap penerapan program dan kebijakan marketing yang sedang dijalankan
- Menyelesaikan isu/permasalahan program marketing yang terjadi dalam batas kewenangannya
- Menjalin relasi dengan pihak eksternal untuk meningkatkan kerjasama pembiayaan mobil bekas Melakukan evaluasi kinerja produk dan program marketing yang sudah dijalankan
**Kualifikasi**
- Pendidikan mínimal S1 dari segala jurusan
- Pengalaman mínimal 3 (tiga) tahun sebagai Manager pada fungsi terkait
- Memiliki pengalaman dalam industri pembiayaan mobil, khususnya pembiayaan mobil bekas
- Memiliki koneksi/jaringan dealer yang tersebar di seluruh Indonesia
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