
Marketing Manager
3 weeks ago
**About INOI**
INOI is a European electronics brand. The company specializes in the development and production of modern mobile devices, offering a wide range of innovative smartphones and tablets on Android, functional feature phones, and devices that seamlessly blend advanced technology with stylish design. In addition to hardware, INOI develops software and digital content to significantly enhance the user experience.
**Pricing Positioning**: INOI offers products in the affordable and mid-range segments, ensuring high quality at a reasonable price.
**Quality**: We strictly control all stages of production to guarantee the high quality of our devices. We use advanced technologies and innovations to meet and exceed our customers' expectations.
**Benefits of Cooperation and Professional Team**: With 30 years of market experience, we understand the needs of both distributors and end customers, offering favorable conditions and comprehensive support, making cooperation with us easy and professional.
**Headquarters**:
- Operations: Dubai, UAE
- Design and Marketing: Nice, France
INOI believes in the transformative power of innovation and technology, constantly striving to provide its customers with the best products and exceptional user experience.
**History and Achievements**:
INOI was founded in 2016 by Estonian businessman Vassili Sibirtsev and Finnish entrepreneur Victor Dmitrienko. Starting its operations in the CIS markets, the company successfully sold over 10 million devices. In 2023, Debbie Zheng and Dr. Florian Seiche joined the Board of Directors, marking an important step in strengthening the leadership team. By the end of that year, INOI's products were introduced in Vietnam, MENA, and Switzerland.
In 2024, the company continued its expansion into the GCC, African, and Latin American markets, further broadening its global presence and strengthening its position on the international stage.
We believe in the transformative power of innovation and technology, constantly striving to deliver superior products and exceptional user experiences to our customers.
**Job Overview**:
We are seeking a dynamic and experienced Marketing Manager to lead and execute comprehensive marketing strategies in Indonesia, with potential oversight of APAC activities in the future. This role is crucial in driving brand awareness and sales growth, ensuring alignment with our global headquarters.
**Key Responsibilities**:
- **Strategic Marketing**: Develop and implement comprehensive marketing strategies to enhance brand awareness and drive sales growth in Indonesia (with potential to supervise APAC activities in future) in alignment with HQ office.
- **Agency Coordination**: Lead the selection and management of a marketing agency in Indonesia. Collaborate closely with the agency to execute brand guidelines and marketing activities in assigned territory.
- **Brand Management**: Ensure consistency and alignment of INOI's brand messaging across all marketing channels and materials.
- **Market Analysis**: Conduct thorough market research to identify trends, customer needs, and competitive landscape to inform marketing strategies.
- **Campaign Management**: Oversee the planning, execution, and evaluation of marketing campaigns, ensuring they align with business objectives and deliver measurable results.
- **Cross-Functional Collaboration**: Work closely with sales, product, and other departments to ensure cohesive marketing efforts that support overall business goals.
- **Budget Management**: Prepare and manage the marketing budget, ensuring efficient allocation of resources to maximize ROI.
- **Performance Tracking**: Utilize analytics tools to monitor and report on the effectiveness of marketing initiatives, making data-driven decisions to optimize future campaigns.
**Qualifications**:
- Degree in Marketing or a related field.
- Proven experience in a marketing role, preferably within the technology, consumer electronics or mobile devices industry.
- Strong understanding of brand management and experience working with marketing agencies.
- Excellent communication, leadership, and project management skills.
- Proficiency in English is required.
- Ability to thrive in a fast-paced, dynamic environment and adapt to changing market conditions.
- Good understanding of design principles.
**We Offer**:
- Competitive salary and bonuses.
- Opportunities for professional growth and development.
- Friendly and professional team.
- Social package and additional benefits.
**Office Address**:
Our office is in Jakarta, Indonesia.
**INOI is an equal opportunity employer.**
We celebrate diversity and are committed to creating an inclusive environment for all employees.
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