Growth Marketing Associate
2 days ago
Jakarta, Jakarta, Indonesia
**Responsibilities**:
- Campaign Plan and Execution:
- Propose for channel approach, and outline targeted audience in selected channels
- Set up and manage digital advertising campaigns across various channels (e.g. Meta, Google, Linkedin,).
- Monitor campaign budgets, and bidding strategies
- Campaign Report and Optimization:
- Track and analyze campaign performance metrics
- Conduct A/B testing on ad elements, landing pages, and calls-to-action to improve campaign effectiveness.
- Continuously optimize campaigns based on data-driven insights and performance analysis.
- Identify opportunities for scaling successful campaigns and improving underperforming ones.
- Generate reports and provide actionable insights to stakeholders.
- Present findings and recommendations to the marketing team and other stakeholders
**Requirements**:
- Have at least 2+ years of experience working in performance marketing in a high-growth start-up environment or in a digital marketing agency; Experience in fintech sector is a plus
- Be good at tracking tools: Google Tag Manager, Google Analytics,
- Cultivate a can-do attitude and be open-minded and ready to tackle any challenges
- Be good at communication and problem solving skill
- Have a robust analytical mindset
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