Senior Brand Manager

5 months ago


Jakarta, Indonesia PT Senfienta Prima Tama Full time

PT Senfienta Prima Tama is a leading distributor of imported Fast-Moving Consumer Goods (FMCG) products, specializing in bringing high-quality international brands to consumers in Indonesia. We are committed to delivering excellence in product quality and customer satisfaction. As part of our growth strategy, we are seeking a dynamic and experienced Senior Brand Manager to lead and elevate our brand portfolio.

As a Senior Brand Manager at PT Senfienta Prima Tama, you will play a pivotal role in shaping the success and market presence of our brands. You will be responsible for the following key responsibilities:
**Responsibilities**:

- Brand Ownership: Take full ownership of the brands under your purview, ensuring their continued growth, market positioning, and profitability.
- Strategic Planning: Develop and execute comprehensive brand and marketing strategies that align with the company's goals and target market.
- Brand Awareness: Create and foster brand awareness by implementing effective marketing campaigns and initiatives to strengthen brand presence and customer recognition.
- Sales Volume: Drive and manage sales volume for the brands you manage, optimizing revenue and profitability.
- Distribution Strategy: Formulate and implement a robust brand distribution strategy to expand the reach of our products, ensuring they are available to consumers across various channels.

Qualifications:
To excel in this role, you should possess the following qualifications:

- Minimum of a bachelor's degree in Marketing, Business, or a related field.
- A minimum of 2 years of experience in brand management or a related role, preferably in the FMCG industry.
- Proficiency in Mandarin is a plus, as it will enable you to effectively communicate with our diverse customer base.
- A valid driver's license and access to a car for travel as needed.

**Education**:

- S1 (required)

**Experience**:

- Consumer Goods: 2 years (preferred)
- Brand Manager: 2 years (preferred)

**Language**:

- Mandarin (preferred)


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