Brand Lead
3 weeks ago
About the Role
We are looking for a creative and data-driven Brand Lead to guide, shape, and execute our brand strategy, enhancing its identity and positioning in the market. This role will focus on increasing brand awareness, crafting impactful narratives, and ensuring consistent messaging across all channels to effectively engage and inspire our target audience in Indonesia.
Responsibilities
Brand Strategy Development & Measurement
- Develop and execute a comprehensive brand strategy that aligns with the company’s mission, vision, and objectives.
- Analyze market trends, competitor activities, and customer insights to identify opportunities for differentiation and growth.
- Define and maintain brand guidelines, ensuring consistency in tone, voice, and visual identity across all touchpoints.
- Monitor and analyze key brand performance metrics, including awareness, sentiment, and engagement.
- Leverage insights to continuously refine strategies and optimize impact.
- Data-Driven Campaign Reporting and Analysis
- Oversee budget management and reporting for brand-related campaigns.
Campaign Planning & Execution
- Lead the ideation, planning, and execution of brand campaigns designed to enhance awareness and engagement.
- Collaborate with cross-functional teams (e.g., creative, product, and other departments) to ensure alignment of brand initiatives.
- Identify and implement innovative approaches to communicate the brand story across various media channels.
Content & Communication
- Work closely with creative teams to develop content that supports campaign objectives and business goals.
- Ensure that all content aligns with the brand’s established voice and tone across all communication channels and touchpoints.
- A Bachelor’s degree in Marketing, Communications, Business, or a related field (preferred).
- Over 5 years of experience in brand strategy or marketing, particularly within the Fintech, Financial Services, or Technology sectors.
- Proven expertise in developing and managing brand strategies for both B2B and B2C segments.
- Strong analytical skills with the ability to translate data into actionable insights.
- Excellent storytelling and communication abilities.
- High level of creativity and attention to detail in crafting compelling brand narratives.
- Demonstrated ability to manage multiple projects and meet tight deadlines.
-
Marketing Brand Director
1 hour ago
Jakarta, Jakarta, Indonesia Manajemen Brand (Pemasaran & Komunikasi) Full timeAbout the Role:The Senior Brand Manager will be responsible for driving brand growth and leading a team to develop and execute effective brand strategies. This role involves creating engaging campaigns, managing budgets, and collaborating with stakeholders to increase brand awareness across multiple brands.Key Responsibilities:Develop and implement...
-
Head of Brand Strategy
1 hour ago
Jakarta, Jakarta, Indonesia Manajemen Brand (Pemasaran & Komunikasi) Full timeAbout the Team:You will join a dynamic team dedicated to making a lasting impact on Indonesian education. Collaborating closely with industry experts, you will drive brand growth and development through innovative marketing strategies and bold campaigns.Key Responsibilities:Develop and implement comprehensive brand strategies.Design and execute compelling...
-
Brand Leadership Manager
1 hour ago
Jakarta, Jakarta, Indonesia Manajemen Brand (Pemasaran & Komunikasi) Full timeSynopsis:This position focuses on executing brand strategies that drive growth and expansion. As a key member of the team, you will lead cross-functional teams to develop innovative marketing campaigns and manage the associated budgets. Your expertise will play a crucial role in enhancing brand visibility and reputation.Main Objectives:Drive brand...
-
Brand Strategy Lead
4 days ago
Jakarta, Jakarta, Indonesia Npureofficial Full timeJob SummaryWe are seeking an experienced Marketing professional to lead our brand strategy efforts, drive growth through innovation opportunities, and oversee multiple brands or product lines within a portfolio.As a key member of our marketing team, you will engage in competitive analysis, long-term brand planning, and guide brand managers or teams in...
-
Employer Branding Lead
4 days ago
Jakarta, Indonesia Ninja Van Full timeNinja Van is a tech-enabled logistics company on a mission to provide hassle-free delivery services for businesses of all sizes across Southeast Asia. Launched in 2014, we started operations in Singapore and have become the region's largest and fastest growing last-mile logistics company, partnering with over 35,000 merchants and delivering more than 1,000...
-
Brand & Marketing Lead
1 week ago
Jakarta, Indonesia COTTONINK Full time**Requirements**: 1. Have Bachelor's degree or equivalent. 2. Minimum of 5 years working as a Lead or Manager in Marketing project or creative project within fashion or beauty companies 3. Fashion enthusiast. 4. Fluent in English, both oral and written. 5. Drive, competence, flexibility, and a willingness to learn; agile and able to adapt quickly. 6....
-
Brand Strategy and Development Lead
22 minutes ago
Jakarta, Jakarta, Indonesia Indofood Group Full timeOur company overview highlights our commitment to becoming a Total Food Solutions provider with operations spanning from raw material production to consumer products.Our Strategic Business Groups encompass Consumer Branded Products, Bogasari, Agribusiness, and Distribution, each contributing to our diversified portfolio.We capitalize on our resilient...
-
Jakarta, Indonesia Hangry Indonesia Full timeCompany Description Hangry is a multi-brand restaurant company that serves great foods through food delivery channels. We own several food brands ranging from fried chicken to coffee. We focus on designing very tasty, consistent, and affordable foods for the mass market. Our recipes have gone through tons of testing to ensure each bite is delicious. Why is...
-
Svp of Branding
2 weeks ago
Jakarta, Indonesia WeNetwork Asia Full timeMust have a solid experience in brand building - Prior experience in FMCG would be preferred **About the Company**: Our client is one of leading Ecommerce companies with a strong presence in Indonesia **Responsibilities**: - Create long term objectives and strategies that would help realise the set objectives - Develop brand equity through creative...
-
Brand Manager
5 days ago
Jakarta, Indonesia WeNetwork Asia Full time**About Company** Our Client is a leading global FMCG company with various categories including Personal Care. **About The Role** As a Brand Manager, you will be tasked with leading the brand objectives and strategies to capture enhanced NSV within the dynamic Indonesian market. **Key Responsibilities** - Develop brand(s) goal/ ambition - Set long-term/...
-
Brand Lead Hemophilia and Rare Disease
5 days ago
Jakarta, Indonesia Takeda Pharmaceutical Full time**Objective** - Create and implement a comprehensive strategy to drive sustainable patient access to Takeda medicines related to the brands, in close collaboration with other functions. Continuously maximize patient benefit by improving the awareness, diagnosis, standard of care, and optimizing the duration of treatment. - Develop a clear value proposition...
-
Brand Lead
2 days ago
Jakarta, Indonesia Takeda Pharmaceutical Full time**Objective**: - Create and implement a comprehensive strategy to drive sustainable patient access to Takeda medicines related to the brands, in close collaboration with other functions. Continuously maximize patient benefit by improving the awareness, diagnosis, standard of care, and optimizing the duration of treatment. - Develop a clear value proposition...
-
Senior Brand Executive
2 days ago
Jakarta, Jakarta, Indonesia Halokerja Full timeWe are seeking a highly experienced Senior Brand Executive to lead our brand development efforts. The ideal candidate will have proven working experience as a Brand Manager or Business Marketing Manager, with a strong ability to develop brand and marketing strategies.Key responsibilities include:Developing and implementing effective brand strategies that...
-
Director of Brand Development
1 hour ago
Jakarta, Jakarta, Indonesia Michael Page Full timeJob DescriptionThis role offers an exciting opportunity for a visionary leader to shape the future of a brand and drive impactful marketing strategies that influence the company's growth and success.As VP of Brand Marketing, you will be responsible for leading a team of at least 10 people and overseeing the brand strategy and marketing for the business. Your...
-
Brand Activation Manager
2 days ago
Jakarta, Indonesia Bussan Auto Finance Full timeResponsible to develop an integrated marketing campaign strategy concept (360 campaign) planning, lead execution, monitoring and evaluation performance of BAF product/program to increase brand awareness and brand value. Crafting the content of BAF program/promotion by using right way to communicate to increase brand image and build engagement with BAF...
-
Brand Management
2 days ago
Jakarta, Indonesia Tjetak Full timeBrand GTM Strategy & Portfolio Management (P&L) New Product Development Market Research, competitor analysis, internal portfolio analysis Pricing Strategy Campaign & Promotion Strategy Brand awareness strategy Distribution Channel **Responsibilities**: Design the brand narrative & strategy, identify marketing channels, and assist in the GTM plans...
-
Brand Manager
6 hours ago
Jakarta, Indonesia Manuva (Formerly Tjetak) Full timeBrand GTM Strategy & Portfolio Management (P&L) New Product Development Market Research, competitor analysis, internal portfolio analysis Pricing Strategy Campaign & Promotion Strategy Brand awareness strategy Distribution Channel **Duties and Responsibilities**: Design the brand narrative & strategy, identify marketing channels, and assist in the GTM...
-
Head of Brand Experience
4 days ago
Jakarta, Jakarta, Indonesia Npureofficial Full timeAbout NpureofficialNpureofficial is a leading retail company looking for a talented Head of Brand Marketing to join our team.In this role, you will engage in competitive analysis, long-term brand planning, and innovation opportunities to drive growth, while overseeing multiple brands or product lines within a portfolio.
-
Brand Growth Director
2 days ago
Jakarta, Jakarta, Indonesia inum Ceramics Industry Full timeJob Overview:We are seeking a highly skilled Senior Brand Manager to lead our brand development efforts in Jakarta. As a key member of our marketing team, you will be responsible for overseeing currently running marketing campaigns and developing promotional programs to introduce our brand to consumers.About the Role:The ideal candidate will have a...
-
Senior Brand Manager
5 days ago
Jakarta, Indonesia WeNetwork Asia Full timeSolo Contributor - Leading backbone brand/category - Reports to Marketing Director **About the Company** Our client is a leading multinational FMCG who's looking for a Senior Brand Manager to lead its backbone category/brand. **Key Responsibilities**: - Develop medium and long term brand strategy plan to double the business in 5 years. - Ensure business...