Marketing Lead
3 weeks ago
**ABOUT US ❤️**:
At Spenmo we are building a magical payables experience for businesses across the Asia-Pacific region.
Offering an all-in-one software that consolidates corporate cards, bill payments, approvals and accounting reconciliation into one sleek interface. Thousands of customers that use Spenmo across the region save over 50 hours and $10,000 every month.
We are a fast growing Y Combinator company and have raised over US$36M in venture capital from leading investors such as Y Combinator, Insight Partners, Addition, Salesforce, Global Founders' Capital and Alpha JWC.
Come join us and let's build a visionary together.
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**OUR PEOPLE VALUES**:
Spenmo thrives on building a team of talented individuals who are committed to getting the job done and also have the hunger to win in their battles. Always posing the question of “Why not?”, we are constantly challenging ourselves to work out of our comfort zones. Willing to go above and beyond to push the boundaries of the payables space, we will never settle for anything less than ordinary to achieve this vision.
**ROLES **:
- Develop strategies and tactics to build the Spenmo brand
- Deploy successful marketing campaigns and own their implementation from ideation to execution
- Focusing on the Strategy, Acquisition, Conversion Rate, Retention, and Data Analysis & Revenue Opportunities
- Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
- Full ownership of Marketing budget and allocation of budget
- Working closely with Product Team and Sales Team; to define marketing strategies for new and existing products
- Build strategic relationships and partner with key industry players, agencies and vendors
- Oversee and manage a range of in-person events across SEA
- Develop a team of A-players who are set up for success with a clear mandate on their roles and goals
**SOUND LIKE YOU?**:
- Minimum 5 years of experience in SaaS and/or B2B with direct responsibility for brand management, content creation, campaign strategy and launch, digital marketing.
- A track record of successfully scaling Marketing teams
- Demonstrated ability to perform both qualitative and quantitative research to inform recommendations, strategies, and deliverables.
- Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
- Solid knowledge of website analytics tools (e.g., Google Analytics, etc)
- Up-to-date with the latest trends and best practices in online marketing and measurement
**IDEAL CANDIDATE**:
We are seeking an experienced Marketing Lead to join our team and lead our marketing efforts. In this role, you will be responsible for developing and implementing a comprehensive marketing strategy that drives growth and customer acquisition.
As the Marketing Manager, you will be a key member of the leadership team and will work closely with other departments to ensure that our marketing efforts are aligned with our overall business objectives. You will be responsible for managing a team of marketing professionals and will be responsible for their performance and development.
You will work closely with the rest of the marketing team on everything from finding the best collaboration opportunities to tracking and analyzing the results of our campaigns. Ideally, you will be the bridge between our team and our audience, which is why you should have experience with traffic acquisition, promotion, paid partnerships, SEO, copywriting, analytics, outreach, and more.
**BENEFITS & PERKS**:
- Opportunity to work at one of the region’s leading Fintech / Saas companies
- Working alongside talented individuals in their respective fields
- Competitive compensation
- Stock options for full-time employees
- Opportunities for career development in a fast-growing, fast-evolving company
- Learning & development opportunities
- Medical benefits; insurance, optical, dental and personal wellbeing
- Remote-first company
**INTERVIEW PROCESS ✈️**:
Ideal length: 4 weeks
- Interview 1 - Video Call: Introductory call with our Recruiter
- Interview 2 - Online Assessment: Assessing both cognitive and emotional aptitude
- Interview 4 - Video Call: Panel interview with the team member
- Reference check
- Welcome aboard
**ROLE INFORMATION ℹ️**:
- Full-time role
- Hybrid work, based in Jakarta
At Spenmo, we value diversity. We are an equal opportunity employer: we do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
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