Marketing
7 months ago
Persyaratan
1. S1 Komunikasi (Public Relation/Marketing Communication)/Ekonomi (Bisnis/Management).
2. Minimal 2 tahun pengalaman di posisi yang sama (lebih disukai dari bidang pemasaran).
3. Memiliki kemampuan untuk menginterpretasikan informasi, berita, data terkini secara cepat dan mentransformasikan untuk menjadi konten/ ide-ide kreasi baru yang unik dan inovatif.
4. Memiliki pemahaman mengenai media sosial termasuk merencanakan & mengelola konten.
5. Pengetahuan dan wawasan yang kuat dalam Branding, Content Marketing, Copywriting, Performance Marketing, dan Brand Campaign Plan.
6. Memiliki kemampuan komunikasi dan negosiasi yang baik.
7. Fast learner, memiliki inisiatif yang baik, good leadership, mampu bekerja dalam tim, dan mampu bekerja dalam situasi di bawah tekanan.
8. Memiliki kemampuan yang baik dalam komputer terutama Microsoft Office dan kemampuan bahasa Inggris (lisan & tertulis).
**9. Menguasai sistem pemasaran seperti**: mobile marketing, SEO, Google Algorithm, Google AUC, Google Analytics, Adwords Tanggung Jawab
1. Menyusun & melaksanakan rencana pemasaran sejalan dengan strategi rencana bisnis tahunan (Kalender Acara dan Promosi & Penganggaran).
2. Melaksanakan perencanaan komunikasi pemasaran tahunan secara efektif untuk mencapai target penjualan dan traffic bulanan /tahunan
3. Bekerja sama dengan divisi terkait untuk membangun brand image mall melalui campaign, event, dan promosi.
4. Menyusun perencanaan dan persetujuan timeline design area mall dan sosial media
5. Membuat dan mengelola web serta social media (Instagram, Youtube, Facebook, Tiktok, Instagram, dll).
6. Membangun dan menjalin relasi / komunikasi yang baik kepada pihak eksternal (media cetak, media online/electronic, komunitas, dll).
**7. Menyusun laporan mingguan/bulanan/tahunan perihal**: traffic, event, membership (PG Card), dll.
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