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Sales Executive
1 month ago
Company Description
**PT Pamerindo Indonesia** is the leading trade fair organiser in Indonesia, established with the sole purpose of organising specialised trade exhibitions for the Indonesian market. The company has grown considerably and now regularly organises over 20 trade exhibitions in the following sectors: Beauty, Building & Construction, Electric & Power, Food & Hotel, Laboratory, Manufacturing, Mining, Plastics & Rubber, Oil & Gas sectors. Since its inception PT Pamerindo Indonesia has organised over 200 international trade exhibitions in Jakarta, Surabaya, and Bali.
**PT Pamerindo Indonesia** is part of Informa Markets, a division of Informa plc. Informa Markets creates platforms for industries and specialist markets to trade, innovate and grow. Our portfolio is comprised of more than 550 international B2B events and brands in markets including Healthcare & Pharmaceuticals, Infrastructure, Construction & Real Estate, Fashion & Apparel, Hospitality, Food & Beverage, and Health & Nutrition, among others. We provide customers and partners around the globe with opportunities to engage, experience, and do business through face-to-face exhibitions, specialist digital content, and actionable data solutions.
**Job Description**:
**ROLE SUMMARY**:
The Sales Executive is responsible for revenue generation from existing customers, by retaining and maintaining relationships, growing Sales and driving exhibitor attendance. The role, which is part of the Sales Management function, will manage select customer Sales and will be targeted on their retention and growth. The role will focus on a certain brand (products/events) whilst developing flexibility to work across multiple brands. The Sales Executive will also be required to target our lapsed customer base, those customers who have not exhibited for one show cycle.
The role will be required to continually develop their Brand and industry knowledge through engagement both internally within the Sales management team and externally at industry events.
**PRINCIPAL DUTIES AND RESPONSIBILITIES**
- Meet or exceed revenue targets for assigned Sales through strategic engagement of customers
- Sell products to assigned customer Sales, managing a larger number of lower revenue customers depending on the market and brand
- Maintain and strengthen existing customer relationships through demonstrating a detailed understanding of customer business strategy and needs
- Delivery of assigned Sales campaigns, against Sales, products and revenue targets
- Development of brand and industry specific knowledge, including competitor events, to enhance and improve new business sales performance
- Own the on-site re-booking of existing customer Sales, in line with event Sales allocation and sales targets
- Develop sales plans and approaches to grow existing customer Sales, through cross and up selling as well as the sale of integrated packages, sponsorship and advertising
- Refer new leads identified or received to the Business Development team
- Develop and maintain industry and brand knowledge as required
- Adoption of sales pipeline process through use of Salesforce (CRM system)
- Maintain accurate and timely customer information and notes within Salesforce (CRM system)
- Communicate required information to leadership through accurate use of Salesforce reporting
- Manage the capture and entry of Sales contract information into CRM/ invoicing system
- Manage the handing over of Sale information and customer requirements (via Salesforce) to the Event Operations and Brand teams
- Support Finance in resolving bad debt customers as a final escalation point
**Qualifications**:
- University Bachelor’s Degree in Marketing or MICE
- Minimum 2+ years’ experience in a sales team and proven ability to deliver or overachieve on revenue targets
- Language requirements: Verbal English
- Some experience and interest in relevant industry sectors or brands
- Experience of managing multiple customers and maintaining high energy sales
- Relationship management experience, maintaining customer contact and relevance
- Ability to identify and pursue cross and up selling opportunities
- Ability to follow and execute part of a sales strategy against a set of targets
- Ability to negotiate effectively, and proactively handle and respond to customer objections
- Strong interpersonal skills, confident personality, high level of enthusiasm
Additional Information