Senior Consultant

4 days ago

Jakarta, Jakarta, Indonesia Tbwa ChiatDay Inc Full time

Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. Burson is part of WPP (LSE/NYSE: WPP), the creative transformation company. Learn more at www.bursonglobal.com.

About Burson

Burson is the global leader in communications, purpose-built to create value for our clients through reputation. We reinvent how reputation creates competitive advantage for our clients, so they can lead today and far into the future.

When you work at Burson, you're part of a passionate global community. It's more than a name. It's a legacy of commitment to clients and colleagues. Together we are what makes Burson the most exciting destination in our industry today.

The Position

Burson Indonesia has an immediate opening for a seasoned Senior Consultant to join our team. This role will support a variety of projects on both accounts and interact daily with client teams and Burson Indonesia account staff, as well as the ability to collaborate with various Burson Indonesia practices.

This role requires an individual who is proactive, capable of blending trends and culture into meaningful PR strategies, understands the media landscape and what editors/reporters need today, willing to dream-up fresh ideas to marry client campaigns with what is happening across digital culture. And most importantly, you are detail-oriented and eager to learn

In this role you are expected to play a part in strategic planning, implementation of campaigns, part of the media relations drum beat and able to take responsibility and run with it. You must be capable of providing unique insights and problem-solving guidance while working closely with your team to develop and execute campaigns. You must be able to manage people and effectively maintain best in class client service.

This role will report to Account Manager/Account Director.

What you'll be doing:

  • Establishing strong relationships with clients
  • Approaching every project with a client excellence mindset and commitment to quality work that exceeds expectations
  • Contribute to generating fresh and smart ideas
  • Crafting thoughtful points of view and recommendations based on a broad understanding of consumer behavior, media relations and industry landscapes
  • Developing client messaging and developing compelling brand narratives to share across channels
  • Directly managing and mentoring a collaborative team of smart and enthusiastic PR professionals; ensuring deliverables are met.
  • Developing written materials, including reports, press releases, presentations, analyses, coverage recaps, and general client correspondence
  • Developing/consulting on earned media strategies, media lists, organizational partnerships, editorial calendars, conferences, and awards
  • Leading team and client meetings
  • Management of project budgets alongside an understanding of agency financial processes.
  • You want to be part of a team and a team that is creating some amazing work on behalf of its client teams

What you'll need:

  • 2-3 years of public relations experience
  • Strong consumer brand background and experience leading consumer campaigns for complex, global organizations
  • High level consumer media relations strategy and execution experience
  • Proven trusted client adviser: an active listener who builds strong partnerships and confidently offers counsel
  • Strategic thinker: understands our clients' business and communications challenges and develops smart, insight-driven strategies
  • Creative spark: brings a fresh perspective to our clients and develops ideas that challenge conventions
  • Growth mindset: proactively seeks opportunities to drive organic growth
  • Passionate: Lives and breathes the client's business. Understands the client's pain points. Is an abstract thinker comfortable with ambiguity; is curious, questions the status quo, and is an avid consumer of information
  • Operationally savvy: experienced at effectively managing multiple work streams and client budgets
  • People-centric: committed to the development of team members through active coaching and mentoring
  • Progressive mind-set: interested in evolving communications and the role of PR within the marketing mix; brave enough to try new approaches and adopt new technologies and willing to take calculated risks to do better and more meaningful work
  • Adaptable by nature with the ability to thrive under pressure and manage a variety of client contacts and priorities
  • Energy and passion to contribute to and help foster a fun, collaborative and thriving office culture

Desired Attributes:

  • A positive and proactive attitude to seeking out opportunities to add value to clients and teams
  • Ability to take ownership of tasks, working proactively and demonstrating initiative to support the wider team in driving projects forward
  • A fan of technology with an understanding of the technology market, who is excited by its future within society and business
  • A media hound and storyteller who loves to craft compelling pitches and knows how to sell them to business, trade and national media
  • Organisational skills and the ability to tightly manage relationships with international Burson offices
  • Attention to detail and an appreciation of time management

Burson is more than an agency. It's a collection of thousands of brilliant, collaborative and driven employees – all united around a single vision of transforming our clients, our company and the world.

Across 70 offices in 30 countries our people are the heartbeat of our business. Bridging countless cultures, backgrounds and lived experiences, we are drawn together by a common drive and a collaborative spirit – called to our craft each day by the desire to deliver the best work.

At Burson, diversity, equity and inclusion are not just values; they are strategic imperatives that fuel our future in an industry built on the art of understanding, connecting and developing relationships. We believe that a diverse workforce is essential for inspiring bold ideas, fostering constructive dialogue and cultivating meaningful experiences that drive innovation and creativity. It also enables our agency to thrive and deliver brilliant work.

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