Business Development

2 days ago
Tangerang, Banten, Indonesia PT Mitra Kreasi Natural Penuh waktu
Kualifikasi:
• S-1 Jurusan Manajemen Bisnis, Teknik Industri, Statistika, Pemasaran, atau bidang terkait lainnya
• Minimal 3 tahun pengalaman di bidang Corporate Planning, Strategic Planning, atau Business Development.
• Pengalaman kerja di industri FMCG, Beauty/Skincare, atau perusahaan Retail/E-commerce diutamakan.
• Memahami ritel modern, E-commerce, dan Social Commerce di Indonesia.
• Kemampuan analisis data yang kuat: mahir mengoperasikan Microsoft Excel / Google Sheets tingkat lanjut (Pivot, VLOOKUP/XLOOKUP, complex formulas).
• Terbiasa mengoperasikan data visualization & analytics tools (Tableau, PowerBI, atau Google Analytics).
• Memiliki keahlian dalam financial modeling, forecasting, dan penyusunan strategic framework.
• Pemikiran strategis (strategic thinking) yang tajam, analitis, dan berorientasi pada hasil (result-oriented).
• Keterampilan komunikasi, presentasi, dan negosiasi yang intuitif untuk kolaborasi lintas departemen.
• Kemampuan adaptasi tinggi dan fleksibilitas bekerja di lingkungan kerja yang sangat dinamis (fast-paced industry).

Job Description
s: Perencanaan Strategis Pemasaran & Penjualan:
• Menyusun peta jalan (roadmap) strategis tahunan dan kuartalan untuk fungsi marketing dan sales The Bath Box, selaras dengan visi perusahaan.
• Merancang strategi penetrasi pasar untuk kanal ritel offline (toko fisik/partner) dan online (marketplace, website resmi, dan social commerce).
• Mengintegrasikan strategi Omnichannel agar konsumen mendapatkan pengalaman berbelanja yang mulus antara toko fisik dan platform digital. Analisis Data & Riset Pasar:
• Menganalisis tren industri kecantikan (skincare), perilaku konsumen, dan strategi kompetitor di pasar ritel maupun digital.
• Mengolah data penjualan historis dan metrik pemasaran (ROI, CAC, LTV, conversion rate) untuk mengidentifikasi peluang pertumbuhan maupun area perbaikan.
• Menyediakan laporan analitis dan dashboard performa berkala untuk mendukung manajemen dalam pengambilan keputusan strategis. Perencanaan Anggaran & Proyeksi Target (Budgeting & Forecasting):
• Berkolaborasi dengan tim keuangan dan manajemen puncak untuk menyusun target penjualan (sales targets) per kanal.
• Mengelola dan memonitor alokasi anggaran (budget) pemasaran dan promosi agar efisien dan memberikan return on investment (ROI) yang optimal. Kolaborasi Lintas Fungsi (Cross-functional Collaboration):
• Menjadi penghubung strategis antara tim Brand/Marketing, Sales/E-commerce, operasional logistik, dan manajemen puncak.
• Memastikan kampanye pemasaran dan promosi penjualan selaras dengan ketersediaan stok produk dan kesiapan operasional toko/gudang.

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