CRM Intern

1 week ago

Jakarta, Indonesia AlloFresh Full time

Assist the CRM team in managing and executing daily CRM campaigns
- Copywriting for CRM campaigns; Write and optimize copy for push notifications and other CRM touchpoints.
- Support customer data analysis for segmentation and personalization of campaigns to boost customer retention and engagement.
- Prepare and send CRM campaign performance reports and analyze results for improvements and optimization.
- Collaborate with marketing, product, and other teams on loyalty programs or other CRM initiatives.
- Ensure customer data quality by assisting in updating and maintaining the CRM database.
- Generate campaign and copywriting performance reports to evaluate which ones perform best and identify areas for improvement.
- Final-year student or recent graduate in Marketing, Management, Business, Communication, or related fields.
- Strong writing skills. Ability to write engaging, error-free content in various tones and styles, especially for push notifications and short-form messaging
- Ability to come up with new and exciting ways to engage customers through copy.
- Familiarity with Microsoft Excel and other data analysis tools.
- Experience using CRM tools such as Insider, Braze, Kokatto, Qontak or similar platforms is a plus.
- Strong communication skills, both written and verbal.
- Ability to work collaboratively in a team, with analytical thinking and attention to detail.
- High initiative and ability to work in a dynamic environment.

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