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Paid Ads Associate

56 minutes ago

Jakarta, Jakarta, Indonesia Project Soul Full time

Job Description

  • ⁠Plan, execute, and optimize campaigns and advertisements strategy across Meta Ads, Google Ads, Shopee Ads, TikTok Ads, Tokopedia Ads, and YouTube Ads.
  • Analyze campaign and advertisement performance metrics and generate actionable insights to improve ROI.
  • Report monthly and yearly campaign data using valid, trackable metrics and KPIs.
  • Collaborate with the creative team to ensure effective campaign execution.
  • Create visual plans and mockups for ad content to guide the creative team.
  • Manage budgets and ensure campaigns are running efficiently.
  • Stay up to date with industry trends and platform updates to maximize campaign impact.

Job Qualification

  • 2–3 years of hands-on experience managing paid media campaigns
  • Able to read and interpret campaign data, dashboards, and reports to generate actionable insights.
  • Strong understanding of digital advertising funnels, targeting, retargeting, and audience segmentation.
  • Comfortable using ad managers, analytics tools, and reporting dashboards (Meta Business Manager, Google Analytics, etc.).
  • Basic understanding of tracking tools (Pixel, GTM, conversion tracking, UTM).