Digital Marketing

6 days ago

Denpasar, Bali, Indonesia PT BLANKA JAYA INDONESIA Full time

Digital Marketing & Ads Specialist (F&B Industry)

About us:

Medor is a leading recruitment partner in Indonesia and Asia-Pacific, bringing over a decade of experience. We specialize in finding top talent that aligns with company culture and expectations, utilizing thorough assessments to ensure the best fit. Our expertise covers all hiring levels across industries such as IT, construction, logistics, and finance.

About the customer:

The customer is a fast-growing F&B group in Bali operating several brands. With around 10 outlets across Ubud, Canggu, and Uluwatu, they specialize in offering a variety of comfort foods from freshly baked cinnamon rolls to artisanal pizzas and tacos. Their concept revolves around creating high-quality, crave-worthy dishes that can be enjoyed conveniently.

Job Summary:

We are seeking a Digital Marketing & Ads Specialist to manage paid advertising campaigns and support various marketing activities. This role focuses on campaign management, data analysis, and performance optimization. The position begins with a 3-month contract, with the possibility of extension based on results.

Responsibilities:

  • Plan, execute, and optimize Meta Ads campaigns.
  • Manage Google Ads campaigns across search, display, and retargeting.
  • Monitor campaign performance daily and adjust strategies to improve ROI.
  • Set up and maintain tracking tools such as pixels, conversion events, and tags.
  • Analyze data and provide insights on audience behavior and campaign results.
  • Conduct A/B testing on ads, targeting, and landing page performance.
  • Prepare weekly and monthly campaign performance reports.
  • Support general marketing tasks such as market research, competitor checks, and campaign coordination.
  • Liaise with internal teams to align digital initiatives with ongoing promotions and brand activities.

Requirements:

  • 2–4 years of experience in digital marketing or performance marketing.
  • Fluent in English & Bahasa Indonesia.
  • Hands-on experience running Meta Ads and Google Ads campaigns.
  • Strong analytical skills and the ability to translate data into actionable insights.
  • Familiarity with Google Analytics, Google Tag Manager, and Meta Events Manager.
  • Understanding of performance metrics such as CPC, CPA, ROAS, and conversion rate.
  • Ability to manage multiple tasks and work in a fast-paced environment.
  • Strong communication and coordination skills.
  • Detail-oriented, organized, and proactive.
  • Experience in F&B marketing is a plus but not required.

For this position, the client's budget is between /month

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