Brand Specialist
4 days ago
We're looking for a
Brand & Campaign Supervisor
who can turn ideas into impactful brand experiences. This role will lead campaign planning, creative direction, and cross-channel execution to strengthen our brand presence.
What You'll Do
- Develop campaign concepts & storylines from idea to final brief.
- Lead annual brand campaigns and ensure consistent tone of voice.
- Drive content strategy, KOL collaborations, and digital activation.
- Manage relationships and negotiations with media partners.
- Oversee strategic content for social media, website, and external communications.
- Align campaign visuals by collaborating with the Design team.
- Monitor ATL, BTL, digital, and PR execution; evaluate performance for improvement.
What We're Looking For
- Bachelor's degree in Communications, Marketing, or related field.
- 3+ years of experience in a similar role; FMCG experience is a plus.
- Strong understanding of ATL, BTL, and digital marketing.
- Proven experience managing KOLs, media partners, and external agencies.
- Strong copywriting, storytelling, and strategic thinking skills.
- Comfortable working with cross-functional teams.
- Creative, detail-oriented, proactive, and deadline-driven.
Location:
Surabaya.
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