Social Media Specialist Internship
3 days ago
Job Description
- Mendukung Social Media Specialist dalam menyusun content plan mingguan atau bulanan untuk platform utama perusahaan (Instagram, TikTok).
- Membuat copywriting dasar dan merancang konsep visual/video sederhana untuk konten harian/mingguan.
- Berkoordinasi dengan tim desain/video untuk memastikan aset konten siap diunggah.
- Memantau performa harian konten yang sudah diunggah (seperti jumlah likes, shares, saves, dan growth followers).
- Membuat laporan data mingguan/bulanan sederhana mengenai metrik performa (reach, impression, engagement) dari setiap platform.
- Melakukan riset aktif mengenai tren, challenge, hashtag yang sedang viral, dan menganalisis konten kompetitor di industri terkait.
Job Requirement
- Mahasiswa aktif (minimal semester 5) atau fresh graduate dari jurusan Komunikasi, Pemasaran, Desain Komunikasi Visual, atau bidang terkait.
- Memiliki pemahaman dasar tentang prinsip Digital Marketing dan algoritma dasar platform media sosial (Instagram, TikTok).
- Mampu membuat copywriting yang menarik dan sesuai dengan brand voice.
- Mahir menggunakan tools dasar perkantoran (Ms. Excel/Google Sheets) untuk reporting data.
- Familiar dengan aplikasi editing dasar (CapCut, VN, Canva) menjadi nilai tambah.
- Memiliki ketertarikan pada industri Fashion Outdoor/Lifestyle dan mengikuti tren di industri tersebut.
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