Social Media Coordinator

5 days ago

Denpasar, Bali, Indonesia LYD Group Full time 35,000,000 - 55,000,000 per year

Company Description

LYD Group is a distinguished hospitality and lifestyle consortium, creating iconic brands that merge exceptional service experiences with respect for local traditions. Based in Bali, LYD Group is dedicated to providing human-centered experiences that resonate across diverse markets in Indonesia and South-East Asia. Known for its commitment to excellence, LYD Group supports the growth and development of its diverse team, aligning with its passion for delivering outstanding service and products. The company operates several renowned venues such as La Favela, La Brisa, Bokashi, La Plancha, La Laguna, and LYD Organic, with more ventures in development.

Role Description

This is a full-time, on-site role located in LYD Central Office at Batu Belig area for a Social Media Coordinator. The Social Media Coordinator will be responsible for creating and managing high-quality social media content, executing social media marketing strategies, and analyzing performance metrics. Daily tasks include engaging with online communities, writing compelling social media captions, scheduling posts, and collaborating with team members to ensure alignment with the brand's voice and goals. The role will require a strong understanding of digital marketing trends and audience engagement techniques.

What You Will Do:

  • Create engaging content for Instagram, TikTok, Facebook, and other social platforms
  • Plan and manage the monthly content calendar for all LYD venues
  • Capture real-time content from events, venues, and daily operations
  • Edit short-form videos, photos, and reels aligned with LYD brand identity
  • Monitor trends, hashtags, and viral opportunities to boost visibility
  • Collaborate with venue teams for content ideas and campaigns
  • Assist with influencer and partnership coordination
  • Track performance metrics and create weekly/monthly reports

What We're Looking For:

  • Strong passion for social media, storytelling, and visual communication
  • Skilled in photo and video editing (CapCut, Adobe Suite, or similar)
  • Understanding of hospitality, nightlife, F&B, and lifestyle content styles
  • Creative thinker with an eye for aesthetics and brand personality
  • Excellent communication skills and a positive attitude
  • Able to work flexible hours, especially during events or peak times
  • Experience in social media or marketing is a strong plus
  • Fresh graduates with strong portfolios are welcome to apply

What We Offer:

  • Opportunity to work with some of Bali's most iconic venues
  • Vibrant, creative, and collaborative work culture
  • Growth and development opportunities
  • Competitive salary package
  • Staff benefits and access to LYD venues
  • A chance to create impactful content seen by millions

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