Brand Development Coordinator

4 days ago


Jakarta, Jakarta, Indonesia ASUS Full time

As a Channel Marketing Lead at ASUS Indonesia, you will be responsible for driving impactful marketing strategies, building strong relationships, and contributing to the company's continued success.

Job Role

This role involves leading a team of channel marketing specialists to develop and execute innovative marketing campaigns that increase brand visibility and drive business growth.

Responsibilities
  1. Lead a team of 3 channel marketing specialists to drive business growth through strategic marketing initiatives.
  2. Develop and implement channel marketing strategies to boost brand presence in retail environments.
  3. Collaborate with the marketing team to create effective Point of Sale Materials (POSMs) that engage customers.
  4. Optimize POSM placement to maximize brand impact.
  5. Work closely with the sales team to secure premium branding opportunities.
  6. Analyze market trends, consumer behavior, and competitor activities to identify opportunities for growth.
  7. Manage resources efficiently to achieve cost-effective campaign execution.
  8. Identify priority markets and allocate resources accordingly.
  9. Collaborate with cross-functional teams to synchronize trade activities.
Requirements
  • Minimum education: S1 degree
  • Purchasing and people management experience
Benefits
  • Foster a culture of innovation and collaboration
  • Opportunities for professional growth and development


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