Senior Brand Marketing Strategist

4 days ago


Bandung, West Java, Indonesia Evermos Full time
Job Overview:

We are seeking a seasoned Product & Brand Senior Manager to lead our brand marketing strategies and drive business growth. As a key member of our team, you will be responsible for developing and implementing comprehensive brand marketing plans that enhance brand equity and market share.

Key Responsibilities:
  • Develop and execute 360-degree marketing campaigns across all channels (digital, ATL, BTL, trade marketing) to drive brand awareness and sales.
  • Collaborate with cross-functional teams, including R&D, sales, and supply chain, to ensure product-market fit and optimal product performance.
  • Monitor brand performance and adjust strategies based on market data and consumer insights to maintain a competitive edge.
  • Manage relationships with creative agencies, media partners, and external vendors to deliver high-quality results.
Requirements:
  • Bachelor's/Master's degree in Marketing, Business, or a related field.
  • 5-8 years of experience in brand management/product marketing, preferably in an FMCG environment.
  • Proven expertise in brand marketing strategy, consumer insights, and campaign execution.
  • Strong understanding of budgeting, P&L management, and financial forecasting.
  • Experience in managing multi-channel marketing campaigns (digital, ATL, BTL, trade).


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