Digital Media Planning Strategist
7 days ago
We are seeking a highly skilled Senior Media Planning Executive to join our dynamic team at AnyMind Pte. Ltd.
About the Role- This is an exceptional opportunity for a seasoned digital media planner to lead our team of digital media planners, providing guidance, direction, and feedback to ensure that the team is working efficiently and effectively.
- The successful candidate will work closely with clients to develop and implement effective digital media strategies that align with their business objectives.
- Strategy Development: Develop and implement digital media strategies that meet client objectives, staying up-to-date with the latest digital marketing trends and best practices.
- Budgeting and Forecasting: Manage campaign budget, forecasting performance, allocating funds across various channels and tactics, and monitoring spending to ensure the campaign stays within scope.
- Mentor and Monitor Junior Staff: Lead a team of digital media planners, providing ongoing training and development, setting goals and objectives, and evaluating team performance.
- Collaborate with Internal Teams: Work with Account teams to develop strategy campaigns and present to clients.
- Stay Up-to-Date with Industry Trends: Stay current with industry trends and best practices in digital advertising, such as new product features, market prices, and current trends.
- Bachelor's degree from a reputable university.
- 2+ years of experience in digital advertising, with a focus on performance marketing.
- Familiarity with online advertising campaigns in Google Ads, Meta Ads, TikTok Ads, DV360, and capable of performing deep campaign analysis.
- Good knowledge of digital marketing tools such as Google Trends, Analytics, or Keyword Planner.
- Critical thinking, detail-oriented, teamwork, and logical reasoning skills.
- Passion for digital advertising with great presentation skills.
- Strong public speaking skills.
- Professional, active, international, and dynamic environment.
- Opportunity to explore new trends in the digital market.
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