Marketing Director
1 week ago
Grafis Masa Kini is seeking a seasoned Marketing Director to spearhead all marketing efforts in Indonesia. This role entails leading the local marketing team, which comprises Film and Series marketing, Social Marketing, and Marketing Production.
The successful candidate will be responsible for developing and executing innovative campaigns that drive engagement and growth in the market. They will work closely with local functional leaders such as Content and PR to align marketing strategies with broader business objectives.
We are looking for a candidate with a proven track record in building world-class creative campaigns that ignite excitement and passion. You should be a strategic thinker with a business mindset, able to identify challenges and key growth drivers for Netflix in the market. A deep understanding of the social media landscape, including platform best practices and consumer behavior, is essential.
Key Responsibilities- Develop and execute marketing strategies to drive engagement and growth
- Lead cross-functional marketing teams to achieve campaign goals
- Collaborate with local functional leaders to align marketing strategies with broader business objectives
Qualifications:
- Written and verbal fluency in English
- A desire to thrive in our unique culture
- Ability to lead a small team while still developing and implementing campaigns (hands-on)
- Native understanding of digital/social marketing combined with the skills to tell compelling stories for the market through media-agnostic ideas
- Deep knowledge of pop culture, having invested time in consuming content
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