Digital Marketing Strategist
2 days ago
PVG Indonesia is a leading fintech company in Indonesia's market, specializing in developing and investing high-growth business opportunities. Our main focus is on creating innovative solutions for the fintech industry.
Job Description
We are seeking an experienced Senior Marketing Manager to join our team. As a key member, you will be responsible for developing and executing strategic marketing plans that drive brand awareness, lead generation, and sales enablement. Your primary goal will be to create a strong online presence through social media, SEO, and SEM initiatives, while also driving offline marketing efforts through email, print, and direct mail campaigns.
Responsibilities
- Develop and execute comprehensive marketing strategies to meet organizational objectives
- Execute online and offline marketing initiatives, integrating multiple channels to achieve desired outcomes
- Drive the success of PVG products and brand awareness through effective marketing and sales enablement
- Establish strong working relationships with the sales team to ensure seamless product implementation
Required Skills and Qualifications
- 5 years of experience in Digital Marketing roles, preferably in startups or international corporations
- Proficiency in using Facebook, YouTube, Instagram, Emails, and AdWords for lead generation
- In-depth understanding of SEO principles and ability to implement them effectively
- Knowledge of Growth Hacking and Performance Marketing concepts
- Familiarity with marketing analytics and data-driven decision making
- Strong analytical skills and ability to work closely with the Sales team
- Fluency in English is essential; proficiency in Bahasa is a plus
Benefits
- Opportunity to work with a dynamic fintech company in Indonesia
- Chance to develop and implement innovative marketing strategies
- Collaborative and fast-paced work environment
- Opportunities for professional growth and development
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