Digital Marketing Practitioner
5 months ago
Requirements:
- Minimum of 1-2 years of experience in digital marketing agency or digital media (publisher).
- Proficiency in managing various digital ad campaigns including display, mobile, and video.
- Comprehensive understanding of programmatic buying, including DSP, SSP, DMP, AdExchange, and audience targeting.
- Familiarity with 3rd party ad and website tracking, ad serving, and related technologies.
- Capability to analyse campaign performance data effectively.
- Basic programming skills would be advantageous.
Role Description:
- The role of the Ad Operations team member involves overseeing and managing digital ad campaigns across various platforms.
- This includes ensuring the successful execution and optimization of display, mobile, and video ad campaigns.
- Additionally, the role entails utilizing programmatic buying strategies, such as DSP, SSP, and DMP, to target specific audiences effectively.
- The team member will also be responsible for implementing and monitoring 3rd party ad and website tracking technologies to track campaign performance accurately.
**Responsibilities**:
- Manage end-to-end execution of digital ad campaigns, including campaign setup, optimization, and reporting.
- Utilize programmatic buying platforms to execute targeted ad campaigns and optimize campaign performance.
- Collaborate with internal teams to ensure seamless implementation of ad campaigns and adherence to client objectives.
- Monitor campaign performance metrics and provide insights and recommendations for optimization.
- Implement and manage 3rd party ad and website tracking technologies to track and analyze campaign performance.
- Collaborate with cross-functional teams to troubleshoot and resolve any technical issues related to ad serving and tracking.
- Continuously analyse and evaluate campaign data to identify opportunities for improvement and optimization.
- Maintain accurate documentation and records of all ad operations activities and processes.
Jenis Pekerjaan: Kontrak
Panjang kontrak: 12 bulan
Upah: Rp8.000.000 - Rp12.000.000 per bulan
**Education**:
- S1 (Diutamakan)
**Experience**:
- Digital Marketing agency or digital media (publisher): 2 years (Diwajibkan)
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