Brand Manager
19 hours ago
Brand Manager - Kids Fashion Brand Manager Kids is a senior role for leading Kanmo groups largest kids fashion brand with pan Indonesia presence, own website and is present on leading marketplaces.
**Key Responsibilities**:
- Business & Brand strategy
- Define and own the overall Business strategy for Kids fashion omnichannel business - to achieve the planned growths aspirations across channels
- Cascade the Business strategy into specific functional strategies across Buying, Merchandising, Marketing, Store, ecommerce, market place, Product Tech among others.
- Work closely with the SVP to prepare Long Term plans for the business so as to deliver on Growth and Profitability targets
- Ensure that desired Brand positioning is reinforced by aligning identity with marketing communication, product strategy, store properties etc.
- Ensure appropriate controls in place for buying, inventory, working capital utilization and New Stores Capital Expenditure
- Implement a strong system for MIS, Accounting and Compliance for ensuring Operational Excellence
- Own end to end P&L responsibility for kids fashion brand
- including Topline, Gross margin, Marketing and other overhead costs across all channels
- Work closely with Finance team to drive annual business planning and budgeting exercise including timelines and frequency through appropriate frameworks and guidelines.
- Ensure working capital is maintained under planned levels - by ensuring appropriate inventory
- Show strong commercial prudence in day to day business decisions Organization building
- Continue to strengthen organization by hiring proactively for necessary skills and bandwidth to support achievement of the planned Growth targets
- Engage deeply with direct reports and provide constructive feedback - to groom talent in-house
- Work closely with SVP and Group HR for periodic talent profiling/mapping conversations
- Work collaboratively with other support departments to deliver key sales, projects and new initiatives Commercial & Operations
- Define the product strategy and drive execution with Buying team to ensure that intake margin targets are achieved - while not being inconsistent with overall brand promise
- Work closely with Merchandising team to ensure the markdown targets, trade margin and stock holding levels are within planned levels
- Actively problem solve and engage with Growth team (Marketing and store) to drive Revenue performance across different channels - influencers, paid social, affiliates, CRM etc
- Work closely with CRM team to ensure activation and retention goals are realized - by shaping and executing different campaigns Governance & Control
- Ensure statutory compliances of all systems, processes & accounting practices & compliance with international corporate governance requirement.
- Establishing sound internal control procedures People Management
- Provide Leadership and Coaching to the direct team and their reports to drive enhanced performance, professional and personal development.
- Manage the performance of the team - set annual performance goals, monitor performance and provide constructive feedback to improve performance. Enhance team productivity through skills development through coaching and training.
**Requirements**:
- Preference from fashion and kids retail background
- Prior experience in P&L management, Merchandising and Planning, Retail operations
- Ecommerce and digital understanding in B2C environment
- Possesses analytical skills along with strategic mindset
- Process oriented with strong understanding of Ms. Office, ERP tools, systems
Department
Brand Management
Role
Mothers, Babies & Kids
Locations
Head Office
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