Digital Marketing Manager
6 months ago
**Deskripsi Pekerjaan**:
- Menyusun, mengatur, menganalisis, mengimplementasi dan mengevaluasi manajemen pemasaran dan promosi produk secara digital (online) dan marketplace.
- Melakukan pengawasan dan pengendalian atas seluruh kinerja manajemen pemasaran dan promosi.
- Bertanggung jawab terhadap segala sesuatu yang berkaitan dengan pemasaran dan branding produk secara digital.
- Merencanakan dan melaksanakan social media campaign (TikTok, Instagram, dll) untuk meningkatkan follower.
- Mengevaluasi teknologi, aplikasi, dan trend IT yang sedang berkembang serta memberikan pemikiran dan perspektif untuk mengadopsi teknik pemasaran online yang tepat.
- Menyiapkan laporan akurat tentang kinerja semua aktivitas pemasaran digital, dan membadingkannya dengan target.
- Mengidentifikasi tren dan insights, serta mengoptimalkan aktivitas channel pemasaran online berdasarkan data tersebut.
- Mengelola dan mengembangkan Infrastruktur Pasar Bisnis untuk memfasilitasi analisis dan pelaporan kinerja terhadap rencana dan anggaran serta memfasilitasi tinjauan kinerja lintas fungsi.
- Menganalisis dan mengevaluasi Rencana bisnis internal, termasuk Peramalan Keuangan, analisis pasar, analisis intelijen kompetitif, dan analisis kelayakan
- Bertanggung jawab untuk membuat rencana bisnis jangka pendek dan jangka panjang perusahaan dan memperbaruinya secara teratur dan merekomendasikan tindakan korektif jika diperlukan
- Melakukan brainstorming secara berkala dengan tim untuk menyusun strategi baru terkait pemasaran online.
**Persyaratan**:
- Usia maksimal 40 tahun.
- Pendidikan mínimal S1 Marketing atau sejenisnya.
- Memiliki pengalaman kerja mínimal 5 tahun dengan posisi yang sama.
- Memiliki pengetahuan dan pengalaman dalam brand positioning, marketing campaign, marketing strategy, dan marketing communication.
- Memiliki ketelitian dan kemampuan untuk bekerja secara akurat, serta Kemampuan untuk menangani lebih dari satu tugas sekaligus
- Memiliki pengalaman desain grafis dan software editing digital, untuk membuat postingan media sosial lebih menarik dengan tambahan gambar, video, dan infografis.
- Memiliki pengetahuan yang kuat pada analisis situs Web (misalnya, Google Analytics, NetInsight, Omniture, WebTrends).
- Memiliki kemampuan analisis yang kuat dan mampu membuat kebijakan berdasarkan data.
- Memiliki kemampuan dalam negotiation skills, selling skills, communication skills, online skills
- Up-to-date dengan tren terbaru dalam bidang teknologi, pemasaran online, consumer behaviour dan pengukuran kinerja.
- Memiliki passion pada otomotif (terutama motor) dan pengalaman terkait otomotif lebih diutamakan.
- Bertanggung jawab dan dapat bekerjasama dengan tim.
- Bersedia penempatan di Cakung, Jakarta Timur dan siap bekerja secepatnya.
Jenis Pekerjaan: Penuh Waktu
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