Senior Consultant
2 weeks ago
Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. Burson is part of WPP (LSE/NYSE: WPP), the creative transformation company. Learn more at www.bursonglobal.com.
More About the Role:
Burson Indonesia has an immediate opening for a seasoned Senior Consultant to join our team. This role will support a variety of projects on both accounts and interact daily with client teams and Burson Indonesia account staff, as well as the ability to collaborate with various Burson Indonesia practices.
This role requires an individual who is proactive, capable of blending trends and culture into meaningful Public Relation strategies, understands the media landscape and what editors/reporters need today, willing to dream-up fresh ideas to marry client campaigns with what is happening across digital culture. And most importantly, you are detail-oriented and eager to learn
In this role you are expected to play a part in strategic planning, implementation of campaigns, part of the media relations drum beat and able to take responsibility and run with it. You must be capable of providing unique insights and problem-solving guidance while working closely with your team to develop and execute campaigns. You must be able to manage people and effectively maintain best in class client service.
This role will report to Account Manager or Account Director.
What You'll Do:
- Establish strong relationships with clients
- Approach every project with a client excellence mindset and commitment to quality work that exceeds expectations
- Contribute to generating fresh and smart ideas
- Craft thoughtful points of view and recommendations based on a broad understanding of consumer behavior, media relations and industry landscapes
- Develop client messaging and compelling brand narratives to share across channels
- Directly manage and mentor a collaborative team of smart and enthusiastic PR professionals; ensuring deliverables are met.
- Develop written materials, including reports, press releases, presentations, analyses, coverage recaps, and general client correspondence
- Develop/consult on earned media strategies, media lists, organizational partnerships, editorial calendars, conferences, and awards
- Lead team and client meetings
- Manage project budgets alongside an understanding of agency financial processes.
- Be part of a team that is creating amazing work on behalf of its client teams
Experience That Contributes to Success:
- At least 3 years of public relations experience
- Strong consumer brand background and experience leading consumer campaigns for complex, global organizations
- High level consumer media relations strategy and execution experience
- Proven trusted client adviser: an active listener who builds strong partnerships and confidently offers counsel
- Strategic thinker: understands our clients' business and communications challenges and develops smart, insight-driven strategies
- Creative spark: brings a fresh perspective to our clients and develops ideas that challenge conventions
- Growth mindset: proactively seeks opportunities to drive organic growth
- Passionate: Lives and breathes the client's business. Understands the client's pain points. Is an abstract thinker comfortable with ambiguity; is curious, questions the status quo, and is an avid consumer of information
- Operationally savvy: experienced at effectively managing multiple work streams and client budgets
- People-centric: committed to the development of team members through active coaching and mentoring
- Progressive mind-set: interested in evolving communications and the role of PR within the marketing mix; brave enough to try new approaches and adopt new technologies and willing to take calculated risks to do better and more meaningful work
- Adaptable by nature with the ability to thrive under pressure and manage a variety of client contacts and priorities
- Energy and passion to contribute to and help foster a fun, collaborative and thriving office culture
You Belong at Burson
Our vision is for Burson to be the leading 'academy company' for creative communications professionals and emerging leaders. We provide a dynamic environment where ambitious colleagues come to elevate their skills, expand their networks, and ultimately, produce the best solutions for today's leading brands. Our commitment to your growth is reflected in our robust benefits and people programs, which include professional development opportunities, mentorship programs with industry leaders, tuition reimbursement for continued learning, a vibrant and inclusive company culture fostering collaboration and innovation and packages designed to reward and retain top talent. We invest in our people because we believe their success is our success.
At Burson, we're an agency of learn-it-all's. We recognize that the things we do best, creativity and communications, require a level of nuanced understanding. That's why it's imperative for us to hire extraordinarily talented people of all races, ethnicities, religions, abilities, sexual orientation and gender identities. Without that we can't do the essential work of inspiring bold ideas, fostering constructive dialogue, cultivating meaningful experiences, and driving innovation and creativity for our partners. Your unique point of view—your talent—is what makes you a #BursonPerson, and it's how we deliver exceptional results for our clients, together.
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