Wavemaker Associate Partner Planning
4 days ago
**Reporting of the role**
This role reports to the Agency Head
**3 best things about the job**:
- Puts this role on the cutting edge of advertising and measurement whilst being part of the most dynamic and fastest growing team in an agency that is used to winning
- Work across a wide range of clients who always pushes the boundary to do new things with the highest expectations with regards to digital strategy and activation.
- Be in a leadership position to influence change and broader organizational evolution.
**Measures of success -**
**In three months**:
- As the team grows, this role will be responsible to nurture the conventional and digital teams, and develop capabilities in them which will enable the team to deliver path-breaking innovation and make an invaluable contribution to the client’s business
- Foster a desire to increase knowledge within the media space, understanding of differences across various markets and how to effectively use conventional and digital media across the region
- Develop and maintain strong relationships with key clients across multiple disciplines from Media, Brand Marketing and Advertising Development and with key partners like PR and Creative Agencies
- Integrate effectively within the Client Teams in Indonesia
- Create relationships with Media Owners to enable seamless and value-added media buying
- Understand cultural nuances and develop strong relationships within the teams across the Asia Pacific region.
**In six months**:
- Evolve overall digital service offering for all Wavemaker clients and prospective clients
- Manage all aspects of advertising for Wavemaker to meet client and agency objectives
- Ensure effective coordination within each team to ensure client requirements are met
- Deliver best in class conventional and digital planning, campaign management and optimization services on key brands
**In 12 months**:
- Provide media expertise to develop the client’s use of promote the innovative use of conventional and digital platforms
- Work with internal and external partners to create class leading media strategies and tactical plans
- Evolve use of measurement systems to provide greater insight into ROI of media plans
- Drive strategic & tactical innovation across media platforms, including display, video, search, mobile, social and programmatic
- Deliver best in class insights & analytics for all media activities across Indonesia
- Support country teams to deliver insights across all media platforms
**Responsibilities of the role**:
The role of the Associate Partner is to lead strategic conventional and digital planning for a group of Mindshare accounts or key clients. The 3 key areas of responsibility are
- Market leading strategic planning across offline (TV, Radio, OOH) and digital/Programmatic (Display, Social Media, Mobile), multi-media integration and tie-ups with leading media owners in the media space for Indonesia
- Delivering best in class analytics & insights
- Work in an integrated manner with the Mindshare planning, digital, and strategic teams
**What you will need**:**
- Undergraduate degree in communication or media or business management (Post-graduate/ masters preferred)
- 8+ years of experience in media (or a role that covers above knowledge areas)
- Must have knowledge of programmatic and media planning
- Fluency in Bahasa Indonesia and English (both written and spoken)
- High confidence levels to work with mid to senior level clients (both local and regional/ global)
- Knowledge required in - conventional and digital media insights and analysis for planning, reporting and insights on campaigns, social and mobile advertising, performance marketing and programmatic buying
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