Digital Marketing Lead

5 days ago

Bandung, Indonesia Pinhome Full time

**About the role**
- As the Lead of Digital Marketing for Pinhome Capital, you will be responsible for all aspects of digital marketing activities within Pinhome Capital. The objective of this role is plan and manage marketing campaigns, analyzing metrics, and identifying trends_

**What You Will Do**
- _ Make plan and integration of Pinhome capital marketing activities_
- _ Appropriately assess risks and benefits on marketing plans in consideration to firm’s reputation_
- _ Manage digital marketing reports for all verticals._
- _ Monitor, evaluate, and supervise digital marketing activities and budget_
- _ Achieve targeted metrics and report on progress and overall campaigns in a presentable manner._
- _ Work with creative teams to generate the visual content for the paid ads_

**What You Will Need**
- _ Has a minimum of 5 years of working experience in Digital Marketing_
- _ Bachelor’s degree in Marketing, Business, or relevant field_
- _ In-depth knowledge of various social media platforms and website analytics_
- _ Highly creative and Solid understanding of marketing tool_
- _ Excellent analytical abilities and outstanding communication and interpersonal skills_
- _ Ability to meet tight deadlines, manage multiple projects at once, and work well under pressure_

**About the team**

Digital marketing is an enormous channel system to nurture brand existence, conversion rate and business sustainability. The entire process behind the scene requires a collaborative execution between many stakeholders including Performance Marketing, Content Marketing, SEO, Social Media Strategist, Public Relations, Creative and Design and last but not least Product Marketing.

Our missions are to maintain the business and inject the company’s values in all media. We rely under the AARRR strategy that combines Acquisition, Activation, Retention, Referral, Revenue in one funnel. As a Digital Marketing team at Pinhome we handle A to Z, from marketing ideation, go-to-market strategy, implementation and also project evaluation for both our agents and customers. Our movement is decided through valid data that resonates with the users' demand.

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