Supervisor Retail, E-Commerce
6 hours ago
Supervisor E-Commerce & Digital Marketing
Tujuan Jabatan
Mengawasi operasional penjualan online dan eksekusi digital marketing untuk meningkatkan omzet, traffic, dan konversi.
Tugas & Tanggung Jawab (Operasional)
E-Commerce / Marketplace
- Mengelola operasional marketplace (Shopee, Tokopedia, dll)
- Upload & optimasi produk (judul, foto, deskripsi, SEO marketplace)
- Mengatur harga, stok, promo, voucher, dan campaign
- Monitoring order, chat pelanggan, pengiriman, dan komplain
- Menjaga performa toko (rating, response time, cancel rate)
- Menjalankan iklan digital (Meta Ads, Google Ads, TikTok Ads)
- Koordinasi konten harian (feed, story, katalog, video pendek)
- Monitoring performa iklan (CTR, CPC, ROAS dasar)
- Support campaign marketplace & launching produk
- Laporan penjualan harian, mingguan, dan bulanan
- Analisis produk laku & tidak laku
- Evaluasi efektivitas promo & iklan
- Mengatur tugas admin marketplace & CS
- Briefing harian & evaluasi performa tim
- Koordinasi dengan gudang & finance terkait order online
Kualifikasi Teknis
- Pengalaman min. 2 tahun di e-commerce / digital marketing
- Terbiasa kelola marketplace (Shopee / Tokopedia)
- Paham dasar iklan digital & promo marketplace
- Target oriented & terbiasa dengan data
KPI Utama
- Pertumbuhan omzet online
- Conversion rate & ROAS
- Rating toko & response time
- Efektivitas campaign marketplace
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