Digital Marketing Supervisor

1 week ago

Jakarta, Jakarta, Indonesia AXA Full time

Desired Skills and Experience

  • Understanding of digital marketing and digital production
  • Adequate knowledge of web design, web development, CRO and SEO
  • Experience delivering a variety of digital assets, including rich media online ads, micro sites, and social media applications.
  • Solid understanding of web metrics, digital analytics tools (comscore, similarweb, social tools etc), with the ability to generate, analyze and interpret data.
  • Experience managing and delivering successful social media campaigns, and good understanding of social marketing.

PT AXA Mandiri Financial Services
(AXA Mandiri) is a joint venture (JV) between PT Bank Mandiri (Persero) Tbk and
the AXA Group which was founded in 2003. PT AXA Mandiri Financial Services (AXA Mandiri) is supported by more than
1,800 Financial Advisors in more than 1,800 branches of Bank Mandiri and Bank
Syariah Mandiri's 170 branches throughout Indonesia. AXA Mandiri was also
supported by more than 500 Telesales Officer who market insurance products
through telemarketing. PT AXA Mandiri Financial Services is registered and
supervised by the Financial Services Authority (FSA).

Job description in overall

  • Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification

  • In collaboration with the marketing team, create interesting and relevant content for social media, company blogs, company website, and any other digital platforms in line with organization's overall brand and communication strategy.

  • Responsible for tracking and reporting on digital programs and platforms, including social media pages and paid campaigns, website traffic, email marketing, blog traffic, and SEO performance.

  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information

  • Manage day-to-day production, as well as campaign budgets and schedules.

  • Set up and optimize company pages within each platform to increase the visibility of company's social content

Job description in daily basis;

  • Develop and manage digital marketing campaigns
  • Oversee a social media strategy
  • Social media account handling
  • Manage and maintain the organisation's website(s) - more into content side
  • Write and optimise content for the website and social networking accounts such as Facebook and Twitter
  • Track and analyse website traffic flow and provide regular internal reports
  • Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion
  • Continually work on the Search Engine Optimization of the website(s)
  • Fix any errors or bugs in online content

  • Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing

·
Dynamic working
environment

·
Comprehensive learning
and development program

·
Opportunity for
international working assignment

·
Competitive remuneration
package

·
Interesting employee
engagement program

Would you like to wake up every day driven and inspired by
our noble mission and to work together as one global team to empower people to
live a better life?  Here at AXA we strive to lead the transformation of
our industry. We are looking for talented individuals who come from varied
backgrounds, think differently and want to be part of this exciting
transformation by challenging the status quo so we can push AXA - a leading
global brand and one of the most innovative companies in our industry - onto
even greater things. In a fast-evolving world and with a presence in 64
countries, our 166,000 employees and exclusive distributors anticipate change
to offer services and solutions tailored to the current and future needs of our
103 million customers.

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