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Marketing Communications Specialist

2 weeks ago

Sleman Yogyakarta, Indonesia Full Drone Solutions Full time

Deskripsi Pekerjaan :

  1. Merancang dan mengeksekusi strategi komunikasi terpadu untuk mempromosikan produk UAV dan layanan DaaS (Drone-as-a-Service), termasuk sektor pertanian, GIS, dan pemetaan lingkungan.
  2. Berperan aktif sebagai sales frontliner B2B & B2G — membangun hubungan strategis dengan instansi pemerintah, korporasi, universitas, dan asosiasi industri.
  3. Melakukan prospecting, pitching, dan follow-up terhadap peluang bisnis UAV
  4. Menyusun dan mempresentasikan proposal bisnis & teknis bersama tim Project Engineer dan GIS Business Development.
  5. Mengelola pipeline klien (CRM), serta memonitor konversi dari lead ke closing project.
  6. Membuat campaign digital dan event marketing (pameran, webinar, demo day) untuk menghasilkan prospek potensial dan memperluas pasar.
  7. Membuat konten kreatif (teks, gambar, dan video) untuk media sosial, website, YouTube, dan kanal digital lainnya.
  8. Mendesain materi promosi visual (poster, infografis, banner, presentasi, company profile, reels, video pendek).
  9. Menyusun dan menjalankan kampanye digital di platform Meta Ads, Google Ads, LinkedIn Ads, dan TikTok Ads.

Kualifikasi :

  • Pendidikan minimal S1 Komunikasi, Pemasaran, Manajemen Bisnis, atau bidang terkait.
  • Pengalaman minimal 1–2 tahun dalam marketing communication, business development, atau sales B2B/B2G.
  • Terbukti mampu menjual produk atau layanan teknologi, terutama yang berorientasi pada proyek dan tender pemerintah/swasta.
  • Memahami proses pengadaan dan tender B2G (LPSE, e-catalogue, proposal teknis).
  • Menguasai digital marketing tools (Meta Ads, LinkedIn, Google Ads) untuk membangun lead funnel.
  • Mampu membuat konten secara mandiri: menulis caption, mendesain visual, dan mengedit video pendek.
  • Menguasai software desain & editing: Canva, Adobe Photoshop, Illustrator, Premiere Pro, After Effects, CapCut Pro (atau sejenis).