Social Media Marketing Specialist Vherkudara
2 weeks ago
Build and scale our social ecosystem. Plan, produce, and manage content. Keep brand voice consistent. Use data to improve performance.
WHAT YOU'LL DO :
Content: Produce IG posts/Stories/Reels & TikTok; write on-brand captions for urban professionals, socially active audiences, and style-conscious Millennial/Gen Z; collaborate with creators/designers.
Strategy & Calendar: Own the cross-brand content calendar; balance product, UGC, lifestyle, and campaigns; tap trends; align with seasonal drops, collabs, and events.
Community & KOL: Monitor daily; reply to comments/DMs; identify/manage influencers & micro-influencers; surface community insights.
Publishing & Analytics: Schedule posts; track reach, engagement, CTR, conversion; deliver monthly reports with clear actions.
REQUIREMENTS :
4+ years managing social & digital strategy; Bachelor's preferred.
Strong grasp of IG/TikTok algorithms, trends, and best practices; platform-savvy (FB, YouTube).
Excellent English writing/communication; sharp design sense and basic design principles.
Community management experience; literacy in SEO, web traffic, and social KPIs.
Highly organized, deadline-driven; independent yet collaborative; adaptable.
Self-driven, strong critical thinking & problem-solving.
7.Proficient in Google Slides.
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