Marketing Manager

4 days ago

Jakarta, Jakarta, Indonesia Tap Growth ai Full time

We're Hiring: Marketing Manager (Beauty Clinic)
One of our client seeking an experienced and innovative Marketing Manager to lead our marketing initiatives at our beauty clinic in Jakarta. The ideal candidate will possess a strong background in the beauty industry, with a proven track record of developing successful marketing strategies that enhance brand visibility and drive customer engagement.

Position:
Marketing Manager

Industry:
Japanese Aesthetic / Beauty Clinic
Location:
PIK 2, North Jakarta

Experience Level:
3–5 years (Marketing & Sales – same industry)

Job Description:

  • Develop and execute comprehensive marketing and sales strategies to increase brand awareness, customer acquisition, and clinic revenue.
  • Create annual and monthly marketing plans aligned with the premium positioning and service standards of a Japanese beauty brand.
  • Lead and manage digital marketing activities, including social media (Instagram, TikTok), performance ads (Meta, Google Ads), website optimization, and influencer/KOL collaborations.
  • Plan and execute promotional campaigns, events, and brand activations, both online and offline.
  • Collaborate closely with doctors and operations teams to package aesthetic treatments into attractive, marketable offerings.
  • Manage and monitor marketing and sales performance, including targets, KPIs, and conversion metrics.
  • Conduct market research, competitor analysis, and trend monitoring within the beauty and aesthetic industry.
  • Manage the marketing budget efficiently and ensure strong ROI.
  • Build and maintain strategic partnerships with corporate clients, media, influencers, and external partners.
  • Prepare and present regular marketing and sales performance reports to senior management.
  • Ensure all marketing activities are consistent with brand guidelines and Japanese service excellence standards.

Job Requirements:

  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • 3–5 years of proven experience in marketing and sales roles within the aesthetic clinic, beauty clinic, dermatology, or cosmetic industry.
  • Strong understanding of marketing and sales funnels in service-based businesses.
  • Hands-on experience in digital marketing, performance advertising, social media strategy, and lead generation.
  • Proven track record in achieving sales growth and revenue targets.
  • Strong analytical skills with the ability to interpret marketing data and performance metrics (ROI, conversion rate, CAC, etc.).
  • Fluent in English (written and spoken) — mandatory, as this role will work closely with international stakeholders and Japanese management.
  • Excellent communication, presentation, and negotiation skills.
  • Strong leadership skills with the ability to work cross-functionally.
  • Strategic thinker with strong execution capability and attention to detail.
  • Willing to work onsite at PIK 2, North Jakarta.

Preferred Qualifications:

  • Experience managing influencer/KOL marketing and brand events.
  • Familiarity with CRM systems and customer retention programs.
  • Understanding of Japanese business culture and service excellence is a strong advantage.

Personal Attributes:

  • Target-driven and results-oriented
  • Customer-focused with a premium service mindset
  • Highly organized, disciplined, and detail-oriented
  • Creative, proactive, and adaptable to fast-changing market trends

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